RankTrackr vs. SpyFu

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
RankTrackr
Score 10.0 out of 10
N/A
RankTrackr is a search engine optimization tool that focuses entirely on search volume and rank tracking across locations of any size. It is augmented by data-driven analytics and dashboards.
$24
per month
SpyFu
Score 8.0 out of 10
N/A
SpyFu is the eponymous SEO and PPC research platform from the company in Scottsdale, Arizona focused on "spying" on competitors, or basically using their behaviors to refine your own through keyword and content analysis, and backlink poaching. This positional search engine optimization and paid listings management platform touts the ability to lower costs and raise rankings via a Kombat-oriented approach... basically a cute way of saying "it makes comparisons" of how well your site does in niche…
$39
per month
Pricing
RankTrackrSpyFu
Editions & Modules
Starter
$24.00
per month
Optimize
$59.00
per month
Agency
$221.00
per month
Basic
$39
per month
Professional
$79
per month
Team
$299
per month
Offerings
Pricing Offerings
RankTrackrSpyFu
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
RankTrackrSpyFu
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
RankTrackrSpyFu
SEO
Comparison of SEO features of Product A and Product B
RankTrackr
-
Ratings
SpyFu
7.2
51 Ratings
7% below category average
Keyword analysis00 Ratings6.951 Ratings
Backlink management00 Ratings5.939 Ratings
SERP ranking tracking00 Ratings8.143 Ratings
Page grader00 Ratings7.729 Ratings
Competitive analysis00 Ratings9.150 Ratings
Site audit / diagnostics00 Ratings7.132 Ratings
Site recommendations00 Ratings7.030 Ratings
Task management00 Ratings6.120 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
RankTrackr
-
Ratings
SpyFu
7.7
38 Ratings
1% above category average
Local SEO00 Ratings7.632 Ratings
Social SEO00 Ratings8.027 Ratings
Mobile SEO00 Ratings8.029 Ratings
Global SEO00 Ratings7.134 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
RankTrackr
-
Ratings
SpyFu
8.7
27 Ratings
3% above category average
Multi-domain support00 Ratings8.927 Ratings
Integration with web analytics tools00 Ratings8.518 Ratings
Best Alternatives
RankTrackrSpyFu
Small Businesses
Google PageSpeed Insights
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Score 9.9 out of 10
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Score 9.9 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
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Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
RankTrackrSpyFu
Likelihood to Recommend
-
(0 ratings)
8.1
(61 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(10 ratings)
Support Rating
-
(0 ratings)
7.6
(13 ratings)
User Testimonials
RankTrackrSpyFu
Likelihood to Recommend
RankTrackr
No answers on this topic
SpyFu
If you have a Google ads PPC campaign and then I would say this is more or less essential if you want to know what your competitors are doing. You can get very useful data out of it even if you subscribe for one month. And the pricing is very reasonable. Even if you don't use Google ads, I would say this is still useful for your SEO/SMO team since it gives you a great idea of what keywords and traffic your competitors are working on.
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Pros
RankTrackr
No answers on this topic
SpyFu
  • Keeping a tab on competitors organic and inorganic activities
  • Helps identify where the competitor is getting the backlinks from.
  • Identify competitors top content and the keywords that's bringing them traffic
  • Get proper information of their current and past ADS run on Google.
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Cons
RankTrackr
No answers on this topic
SpyFu
  • As with any database, their keyword database has limits, so the data returned is relative to their database, not necessarily the full picture.
  • When SpyFu database or scoring chances, the data provided can spike, thus causing confusion among stakeholders, we're reporting to.
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Likelihood to Renew
RankTrackr
No answers on this topic
SpyFu
Love this tool but would like insights from all 3 major search engines not just Google. I would also like deeper understanding of the placement for local businesses on Google Places/Maps. Insight into mobile search rankings and best landing pages per industry would also help :) Overall, SpyFu is a necessity for serious search marketers.
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Support Rating
RankTrackr
No answers on this topic
SpyFu
SpyFu comes with a link to tutorial videos. I recommend you watch them. The software is capable of so much you really need to watch the videos and learn how to get the most out of it. When I have a question 90% of the time it's there. When it isn't, and I reach out to them, support is always quick and concise.
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Alternatives Considered
RankTrackr
No answers on this topic
SpyFu
I was surprised to find I preferred Semrush when it comes to keyword research. SpyFu is great (and less expensive than Semrush), but I felt the data Semrush provided was vaster than SpyFu. I was able to get more competitors spending insights in Semrush than SpyFu. Overall, I liked the ability to use both in our keyword research for both paid and organic marketing.
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Return on Investment
RankTrackr
No answers on this topic
SpyFu
  • Helping us track our ranking.
  • It helps solve the problem of ambiguity when it comes to Google Ads. It makes the strategy more clear.
  • You can sift through lots of different online analytics to find the information, but it takes way too long. SpyFu has it all in one place!
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ScreenShots