Straightforward competitive keyword tool
January 27, 2020
Straightforward competitive keyword tool
Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with SpyFu
We use SpyFu across the organization for competitive research and analysis of organic website traffic. It allows us to see how our own website stacks up to competitors as well as how our clients' websites compare to their competition. We also use it to identify organic search keyword opportunities for web content creation.
- Provide competitive organic search data.
- Allows you to identify organic keywords for future content creation.
- As with any database, their keyword database has limits, so the data returned is relative to their database, not necessarily the full picture.
- When SpyFu database or scoring chances, the data provided can spike, thus causing confusion among stakeholders, we're reporting to.
- SpyFu provided a positive impact on our ability to share beneficial competitive insights with our clients.
- SpyFu helped us identify keyword opportunities for our internal content creation.
It isn't fair to compare these two tools overall. They have a few shared pieces, but SEMRush is much more expensive but includes many more tools making it a full SEO suite. When looking strictly at the shared tools from both companies (the competitor keyword tools), they stack up pretty evenly.
Do you think SpyFu delivers good value for the price?
Yes
Are you happy with SpyFu's feature set?
Yes
Did SpyFu live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of SpyFu go as expected?
I wasn't involved with the implementation phase
Would you buy SpyFu again?
Yes