ReachMail vs. Streamsend

The free Reachmail account (which I have used for several small organizations) is a good tool where there are limited or zero email marketing dollars, a contact audience of up to 5,000 subscribers, and a max of 15,000 monthly emails. The pricing levels are really reasonable for volume requirements, including custom plans for infrequent mailings. If there are constraints (time and/or design experience) that require a large choice of ready-made contemporary templates without graphic or font modifications, then this probably isn't a good email marketing tool.

Incentivized

The best scenarios would be email marketing campaigns such as eBlasts, Evites and newsletter/notifications. I believe Streamsend would be less appropriate for overall branding campaign and strategy.

Incentivized

• The interface is very easy to use.
• The report offers a wide variety of metrics, including mobile opens and percentages.
• The organization and easy implementation of Suppression Lists is very helpful.
• Fast, robust asset library.

Incentivized

• Streamsend reports allows us to see who is opening our email blasts and it even pinpoints how many viewers then go onto look at our social media sites and website.
• Streamsend allows you to go back and review past email blasts. This prevents me from creating marketing material similar to what I have done in the past.
• The site shows you who's email address was undeliverable. This helps me to weed out any old e-mails or individuals who requested to block the blasts.

Incentivized

• I like the tutorials they have helped figure most of my issues out
• The formatting text gave me lots of issues before I saw the tutorial it was a little complicated
• Not to many bad things to say really, even customer service is fast, maybe it could be faster?

Incentivized

• Easier ability to delete old subscriber lists.
• Notification when emails for the month are running low.

Incentivized

The renewal process is easy and doesn't require much thought. Our accounting team already has Streamsend as an approved vendor. We are happy with Streamsend and how it works. Switching email systems would require training and a learning curve that will be difficult to schedule in a busy department. The quality and reliability of Streamsend is something our team and attorneys trust.

Incentivized

Graphic and doc storage capabilities, formatting capabilities

Incentivized

In the past I've used both Salesforce and QuotaFactory (now defunct) to send mass emails and both are far superior in presentation, if not functionality. Reachmail is probably fine when you have graphical content but for text emails it just doesn't stack up. I'll look into other options now that I've tried Reachmail and see that is a terrible option for sales teams.

Incentivized

I do not like the Constant Contact interface at all, and find Streamsend to be a modern and suitable alternative to the popular MailChimp.

Incentivized

• Using ReachMail saves me a lot of time, and time is money.
• When I have a question, I can usually reach their customer service immediately, instead of having to postpone a mailing campaign.

Incentivized

• I saw an impact on our ROI when using Streamsend for our weekly newsletters, since we used them as a redirect back to our website for new business
• The only negative impact I can think of would be the loss of some our registrants through our email database. Some thought that we sent out Eblasts and newsletters to frequently.
• It did help with faster lead conversion as we saw higher traffic and visitors to our website through direct click-through from our email campaigns

Incentivized