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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Salesforce CRM Analytics

    Score8.4 out of 10
    N/ASalesforce CRM Analytics (formerly Tableau CRM) is a cloud-based business intelligence solutions and analytics software. It provides users with automated data discovery, CRM-connected analytics, top-down views of data, augmented analytics, predictive insights, and customizable data visualization tools.

    $125

    per month

    Varicent

    Score8 out of 10
    N/AFrom quotas to sales and compensation, Varicent helps revenue leaders in enterprise organizations chart a more effective, connected path to revenue by providing vital data, insights, and sales go-to-market planning tools.N/A
    Pricing
    Salesforce CRM AnalyticsVaricent
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Salesforce CRM AnalyticsVaricent
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Salesforce CRM AnalyticsVaricent
    Considered Both Products
    Salesforce
    No answer on this topic
    Varicent
    No answer on this topic
    Key User Insights
    Would buy again
    73%
    Would buy again
    8 Answers
    92%
    Would buy again
    35 Answers
    Delivers good value for the price
    89%
    Delivers good value for the price
    8 Answers
    97%
    Delivers good value for the price
    31 Answers
    Happy with the feature set
    91%
    Happy with the feature set
    10 Answers
    95%
    Happy with the feature set
    36 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    11 Answers
    77%
    Lived up to sales and marketing promises
    20 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    9 Answers
    81%
    Implementation went as expected
    25 Answers
    Features
    Salesforce CRM AnalyticsVaricent
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Salesforce CRM Analytics and Varicent
    Feature
    Salesforce CRM Analytics
    7.8
    48 Ratings
    5% below category average
    Varicent
    -
    Ratings
    Pixel Perfect reports7.541 Ratings00 Ratings
    Customizable dashboards8.548 Ratings00 Ratings
    Report Formatting Templates7.546 Ratings00 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Salesforce CRM Analytics and Varicent
    Feature
    Salesforce CRM Analytics
    7.8
    49 Ratings
    3% below category average
    Varicent
    -
    Ratings
    Drill-down analysis8.548 Ratings00 Ratings
    Formatting capabilities7.548 Ratings00 Ratings
    Integration with R or other statistical packages7.537 Ratings00 Ratings
    Report sharing and collaboration7.546 Ratings00 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Salesforce CRM Analytics and Varicent
    Feature
    Salesforce CRM Analytics
    8.1
    47 Ratings
    2% below category average
    Varicent
    -
    Ratings
    Publish to Web9.037 Ratings00 Ratings
    Publish to PDF7.044 Ratings00 Ratings
    Report Versioning8.543 Ratings00 Ratings
    Report Delivery Scheduling8.540 Ratings00 Ratings
    Delivery to Remote Servers7.534 Ratings00 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Salesforce CRM Analytics and Varicent
    Feature
    Salesforce CRM Analytics
    7.4
    45 Ratings
    8% below category average
    Varicent
    -
    Ratings
    Pre-built visualization formats (heatmaps, scatter plots etc.)8.042 Ratings00 Ratings
    Location Analytics / Geographic Visualization6.540 Ratings00 Ratings
    Predictive Analytics7.042 Ratings00 Ratings
    Pattern Recognition and Data Mining8.02 Ratings00 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Salesforce CRM Analytics and Varicent
    Feature
    Salesforce CRM Analytics
    9.0
    48 Ratings
    6% above category average
    Varicent
    -
    Ratings
    Multi-User Support (named login)9.046 Ratings00 Ratings
    Role-Based Security Model8.546 Ratings00 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)9.042 Ratings00 Ratings
    Report-Level Access Control9.02 Ratings00 Ratings
    Single Sign-On (SSO)9.541 Ratings00 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Salesforce CRM Analytics and Varicent
    Feature
    Salesforce CRM Analytics
    6.7
    45 Ratings
    14% below category average
    Varicent
    -
    Ratings
    Responsive Design for Web Access7.543 Ratings00 Ratings
    Mobile Application7.034 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile6.439 Ratings00 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of Salesforce CRM Analytics and Varicent
    Feature
    Salesforce CRM Analytics
    8.2
    33 Ratings
    6% above category average
    Varicent
    -
    Ratings
    REST API8.031 Ratings00 Ratings
    Javascript API8.529 Ratings00 Ratings
    iFrames8.525 Ratings00 Ratings
    Java API8.528 Ratings00 Ratings
    Themeable User Interface (UI)7.528 Ratings00 Ratings
    Customizable Platform (Open Source)8.527 Ratings00 Ratings
    Sales ICM
    Comparison of Sales ICM features of Salesforce CRM Analytics and Varicent
    Feature
    Salesforce CRM Analytics
    -
    Ratings
    Varicent
    6.7
    55 Ratings
    16% below category average
    Sales compensation plan creation00 Ratings7.148 Ratings
    Complex sales crediting00 Ratings7.548 Ratings
    Sales compensation process automation00 Ratings7.452 Ratings
    Incentive auditing/regulation compliance00 Ratings6.546 Ratings
    Sales compensation dashboards & forecasting00 Ratings6.447 Ratings
    Incentive modeling00 Ratings6.243 Ratings
    Agile incentive strategy00 Ratings6.538 Ratings
    ICM mobile visibility00 Ratings6.232 Ratings
    Best Alternatives
    Salesforce CRM AnalyticsVaricent
    Small Businesses
    Cyfe
    Score4 out of 10
    No answers on this topic
    Medium-sized Companies
    Zendesk Explore
    Score8.1 out of 10
    Everstage
    Score9.1 out of 10
    Enterprises
    Jaspersoft Community Edition
    Score7 out of 10
    CaptivateIQ
    Score9.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Salesforce CRM AnalyticsVaricent
    Likelihood to Recommend
    9.1
    (51 ratings)
    7.3
    (67 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    4.8
    (15 ratings)
    Usability
    8.5
    (10 ratings)
    7.0
    (59 ratings)
    Availability
    -
    (0 ratings)
    5.2
    (3 ratings)
    Performance
    -
    (0 ratings)
    5.8
    (3 ratings)
    Support Rating
    7.7
    (6 ratings)
    6.8
    (6 ratings)
    In-Person Training
    -
    (0 ratings)
    7.7
    (2 ratings)
    Online Training
    -
    (0 ratings)
    7.7
    (2 ratings)
    Implementation Rating
    6.0
    (1 ratings)
    6.8
    (6 ratings)
    Configurability
    -
    (0 ratings)
    5.2
    (3 ratings)
    Data Sharing and Collaboration
    8.1
    (41 ratings)
    -
    (0 ratings)
    Data Sources
    7.7
    (41 ratings)
    -
    (0 ratings)
    Ease of integration
    -
    (0 ratings)
    4.3
    (3 ratings)
    Product Scalability
    -
    (0 ratings)
    6.8
    (58 ratings)
    Vendor post-sale
    -
    (0 ratings)
    5.9
    (3 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    5.9
    (3 ratings)
    User Testimonials
    Salesforce CRM AnalyticsVaricent
    Likelihood to Recommend
    Salesforce
    For us it really comes down to that book management and next best contact for our advisors. When we're thinking about a book of business that may range, depending on the advisor, from 400 clients to a thousand clients, how do they really optimize their time? Who do they call next? Who do they work with to make sure not only they're keeping those clients engaged, they're not leaving the firm going to other advisors who they haven't talked to in a while who might need their attention. That's really where that CRM analytics is really proven pretty powerful for us.
    Incentivized
    Read full review
    Varicent
    For the use cases we have at the bank, ICM is a perfect solution. For any bank or institution that has similar requirements, ICM would be a perfect solution. But I also think for any use case that has any sort of incentives based on Sales done, this would work amazing, as both Calculations and reports are handled by ICM very well; it's an all-in-one solution, I feel like.
    Incentivized
    Read full review
    Pros
    Salesforce
    • Interactive Dashboards, it [consists] of wide variety of charts
    • Data from different sources can be easily integrated with it
    • Security, it provides easy way to secure and share the information with the users
    • Support actions like opening hyperlink etc
    • Almost everything can be done from configuration
    • Data can easily be managed from dataflow.
    Incentivized
    Read full review
    Varicent
    • Flexibility - Varicent is not template based. You can implement the model specifically for your organisation.
    • Scalability - Since it is not stick to templates you are able to expand the model for other domains as well.
    • Reporting - Several ways of reporting are possible and each has their own benefit/purpose.
    • Strong/Powerfull Calculation Engine delivering fast results/speed to insight
    • User Interface is minimized to what you need and is not showing off all the functions it can "also" do
    • Strong audittrail
    • Appears to be almost unlimited in what you are able to create
    Read full review
    Cons
    Salesforce
    • Implementation takes time and resources. It is a heavy lift to implement and at first, it can take a little bit of time to understand what you are looking at. But once it's implemented it's easy to get started.
    • Without any BI expertise or resources available to your organization, the implementation of this is difficult. If you aren't used to BI tools and don't have an expert in house, the terminology can be difficult to understand at first.
    • Their support is not on hand to help you if you encounter any issues, at least not on all the plans or the basic plans. Real-time support service is an add-on, so you'll need to be patient if you require help or pay extra money.
    • More functionality for the tool is needed to compete with other heavyweights in the arena like Tableau, Qlik, and Microstrategy. Still lacks the robustness, functionality, and flexibility other competing products possess.
    Incentivized
    Read full review
    Varicent
    • As [the] model gets more and more transactional data, the calculation time increases. This should/can be handled internally with better model optimization.
    • Migrating from one env to other sometimes is challenging. There can be better 'Alerts' or 'Explanation' provided to handle it or at least to give a hint of the error.
    • For managers viewing their rep's report, the access part can be made easier. It should be linked to Payee hierarchy and access can be done automatically.
    Incentivized
    Read full review
    Likelihood to Renew
    Salesforce
    No answers on this topic
    Varicent
    Customer support from IBM is impeccable. They are quick to respond and they don't nickel and dime you for every request you make. Their goal is to ensure your success and as a user, I really feel like they listen to my concerns. That's not to say there are no problems. All software has its issues, but I don't feel like those issues fall on deaf ears.
    Read full review
    Usability
    Salesforce
    For someone who don't have coding background, this could be a useful tool and fairly easy to learn and use given the good support. However, if you know other open source tools, it would be much easier to use the other tools and the knowledge is more transferable in the future.
    Incentivized
    Read full review
    Varicent
    Any calculations can be implemented as there are hardly any limitations on complexity. However, online real-time usability is lacking - a simple user enters, and the system calculates work in a way that it is in the browser and hence still needs overnight to be properly reflected in the batch calculations and backend tables.
    Incentivized
    Read full review
    Reliability and Availability
    Salesforce
    No answers on this topic
    Varicent
    Never went down in last 3 years that I worked with it (every hour of the day basically). That is a 10 in my book.
    Read full review
    Performance
    Salesforce
    No answers on this topic
    Varicent
    All is fast, but with API's it is sometimes slower due to the application we are pulling data from. Reports are loaded directly or within seconds and our reports are very detailed with many columns and rows.
    Read full review
    Support Rating
    Salesforce
    I was not able to be in interaction much with Salesforce support team since every feature works the way it should be working. So far I have not experienced any bug or major glitches that would delay the result of my work and performance. There is also a hotline in our company for Salesforce issue but so far I have not used it.
    Incentivized
    Read full review
    Varicent
    Giving a 10 would suggest there is no room for improvement. I don't feel like their support is perfect. However, I have never met another team that was more dedicated to making sure we get what we want and need.
    Read full review
    In-Person Training
    Salesforce
    No answers on this topic
    Varicent
    The training was good in general with a nice trainer as well. But, the training could be better if it is more focussed on our process/data etc.
    Read full review
    Online Training
    Salesforce
    No answers on this topic
    Varicent
    There is a learning portal with many videos about navigation, creating reports and managing your model.
    Read full review
    Implementation Rating
    Salesforce
    An implementation partner would certainly result in greater output in a more efficient amount of time. However, I have found implementation partners to be extremely expensive for the output received (at least working for a non-profit company they are frequently unaffordable). Internal implementation does help with usable output though since internal knowledge would better know the data architecture and business processes
    Incentivized
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    Varicent
    Test test test. Make sure that the product is calculating everyone 100% correctly. DO NOT accept a 70% pass rate as some companies would like to have you believe is acceptable. This means conducting thorough testing by providing 100% of all expected results, but it will be worth it when you know that the compensation plans are working entirely as expected.
    Read full review
    Alternatives Considered
    Salesforce
    Tableau is the absolute top of the class when it comes to business intelligence, but it doesn't make sense for every business case. In our case, we needed a simple data visualization platform for our CRM platform and sales pipeline. Salesforce Analytics, while nowhere near as robust, did the job we needed it to do perfectly in a significantly more cost-effective manner.
    Incentivized
    Read full review
    Varicent
    In 2015, we used a scorecard containing 80 attributes in our review of Oracle, Callidus, and Xactly & Varicent. Oracle did not have true self serve capabilities- programming was heavily required, not intuitive, out of the box functionality was limited. Callidus & Xactly could not provide us a demo using our data, statements could not be sent out in bulk form, difficulty in importing/exporting to CRM. Varicent excelled in most areas and was the clear winner.
    Read full review
    Scalability
    Salesforce
    No answers on this topic
    Varicent
    It is very scalable and adaptable to changing complexities of calculations and business rules under a variety of different scenarios. It does not get full points because in large data loads the time needed to calculate and import the data increases exponentially and may cause issues related to timing potentially.
    Incentivized
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    Return on Investment
    Salesforce
    • I would say it's been positive just because as a company, anyone that has access to it can go in there and pull any company information and we're very up to date then on all of our client base. So I would say it's been a very positive impact.
    Incentivized
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    Varicent
    • Compliance - with a central system used for calculation incentive payments and commissions, we are able to provide reports and data showing every detail of how payments are calculated and why they are justified. We can also identify anomalies and outliers.
    • Integration with our payroll system is seamless. Except for regular pay, nothing goes to payroll without going through ICM. The process for paying incentives/bonuses/commissions is now very structured and efficient.
    Incentivized
    Read full review
    ScreenShots

    Varicent Screenshots

    Screenshot of Varicent providing clarity and transparency to sellers, helping them to find answers faster and have confidence in compensation plans.Screenshot of Tools for sellers that help them align strategic initiatives, and that help them understand which deals will help them win.Screenshot of Varicent ICM model compensation plans that display the financial impact of changes. Its ability to more accurately forecast commission payouts with “what-if” assumptions, users can budget more effectively for sales compensation costs, manage target total compensation for sales representatives and assess plan effectiveness.Screenshot of Shareable information sent to the right people to drive the right results.