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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Salesforce Data 360

    Score8.5 out of 10
    N/ASalesforce Data 360 (formerly Salesforce Data Cloud, or Salesforce Genie) is a solution to put data to work for customers. It is deeply embedded in the Einstein 1 Platform, which means any external data lake or warehouse can now drive actions and workflows inside of the Salesforce CRM.

    $108,000

    per year per org

    Zoho Analytics

    Score8.4 out of 10
    Small Businesses (1-50 employees)
    Zoho Analytics is a self-service BI and analytics platform that uncovers patterns, spots emerging trends, tracks business metrics, and detects anomalies. Designed for ease of use, it enables business users to create reports and dashboards independently, without relying on IT.

    $60

    per month 5 users

    Pricing
    Salesforce Data 360Zoho Analytics
    Editions & Modules
    Data Cloud for Marketing
    $108000
    per year per org
    Standard
    $60
    per month Starts at 5 Users
    Premium
    $145
    per month Starts at 15 Users
    Enterprise
    $575
    per month Starts at 50 Users
    Offerings
    Pricing Offerings
    Salesforce Data 360Zoho Analytics
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—There is a 20% discount for all plans if subscribed yearly. Customers can buy add-on rows and users, in addition to the plans listed above.
    More Pricing Information
    Community Pulse
    Salesforce Data 360Zoho Analytics
    Considered Both Products
    Salesforce
    No answer on this topic
    Zoho
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    12 Answers
    95%
    Would buy again
    78 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    10 Answers
    96%
    Delivers good value for the price
    71 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    12 Answers
    96%
    Happy with the feature set
    79 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    11 Answers
    96%
    Lived up to sales and marketing promises
    70 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    11 Answers
    95%
    Implementation went as expected
    72 Answers
    Features
    Salesforce Data 360Zoho Analytics
    Data Source Connection
    Comparison of Data Source Connection features of Salesforce Data 360 and Zoho Analytics
    Feature
    Salesforce Data 360
    8.0
    9 Ratings
    5% below category average
    Zoho Analytics
    -
    Ratings
    Connect to traditional data sources8.19 Ratings00 Ratings
    Connecto to Big Data and NoSQL7.86 Ratings00 Ratings
    Data Transformations
    Comparison of Data Transformations features of Salesforce Data 360 and Zoho Analytics
    Feature
    Salesforce Data 360
    7.9
    10 Ratings
    3% below category average
    Zoho Analytics
    -
    Ratings
    Simple transformations8.810 Ratings00 Ratings
    Complex transformations7.010 Ratings00 Ratings
    Data Modeling
    Comparison of Data Modeling features of Salesforce Data 360 and Zoho Analytics
    Feature
    Salesforce Data 360
    7.8
    10 Ratings
    2% below category average
    Zoho Analytics
    -
    Ratings
    Data model creation8.310 Ratings00 Ratings
    Metadata management7.89 Ratings00 Ratings
    Business rules and workflow8.010 Ratings00 Ratings
    Collaboration7.710 Ratings00 Ratings
    Testing and debugging7.510 Ratings00 Ratings
    Data Governance
    Comparison of Data Governance features of Salesforce Data 360 and Zoho Analytics
    Feature
    Salesforce Data 360
    7.0
    10 Ratings
    14% below category average
    Zoho Analytics
    -
    Ratings
    Integration with data quality tools7.510 Ratings00 Ratings
    Integration with MDM tools6.58 Ratings00 Ratings
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Salesforce Data 360 and Zoho Analytics
    Feature
    Salesforce Data 360
    -
    Ratings
    Zoho Analytics
    8.6
    135 Ratings
    5% above category average
    Pixel Perfect reports00 Ratings8.8106 Ratings
    Customizable dashboards00 Ratings8.5135 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Salesforce Data 360 and Zoho Analytics
    Feature
    Salesforce Data 360
    -
    Ratings
    Zoho Analytics
    8.1
    137 Ratings
    1% above category average
    Drill-down analysis00 Ratings8.0131 Ratings
    Formatting capabilities00 Ratings7.6136 Ratings
    Report sharing and collaboration00 Ratings8.6137 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Salesforce Data 360 and Zoho Analytics
    Feature
    Salesforce Data 360
    -
    Ratings
    Zoho Analytics
    8.4
    129 Ratings
    2% above category average
    Publish to Web00 Ratings8.1108 Ratings
    Publish to PDF00 Ratings8.6127 Ratings
    Report Delivery Scheduling00 Ratings8.4112 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Salesforce Data 360 and Zoho Analytics
    Feature
    Salesforce Data 360
    -
    Ratings
    Zoho Analytics
    8.0
    84 Ratings
    0% above category average
    Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings8.280 Ratings
    Location Analytics / Geographic Visualization00 Ratings8.572 Ratings
    Predictive Analytics00 Ratings7.566 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Salesforce Data 360 and Zoho Analytics
    Feature
    Salesforce Data 360
    -
    Ratings
    Zoho Analytics
    8.5
    129 Ratings
    0% above category average
    Multi-User Support (named login)00 Ratings8.6127 Ratings
    Role-Based Security Model00 Ratings8.972 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)00 Ratings8.5122 Ratings
    Report-Level Access Control00 Ratings8.030 Ratings
    Single Sign-On (SSO)00 Ratings8.574 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Salesforce Data 360 and Zoho Analytics
    Feature
    Salesforce Data 360
    -
    Ratings
    Zoho Analytics
    6.4
    97 Ratings
    19% below category average
    Responsive Design for Web Access00 Ratings7.371 Ratings
    Mobile Application00 Ratings4.373 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile00 Ratings5.986 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of Salesforce Data 360 and Zoho Analytics
    Feature
    Salesforce Data 360
    -
    Ratings
    Zoho Analytics
    8.3
    65 Ratings
    7% above category average
    REST API00 Ratings8.161 Ratings
    iFrames00 Ratings8.553 Ratings
    Best Alternatives
    Salesforce Data 360Zoho Analytics
    Small Businesses
    Skyvia
    Score10 out of 10
    Cyfe
    Score4 out of 10
    Medium-sized Companies
    IBM InfoSphere Information Server
    Score10 out of 10
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Enterprises
    SolarWinds Task Factory
    Score8.3 out of 10
    Jaspersoft Community Edition
    Score7 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Salesforce Data 360Zoho Analytics
    Likelihood to Recommend
    8.2
    (12 ratings)
    7.2
    (139 ratings)
    Likelihood to Renew
    6.0
    (1 ratings)
    8.9
    (9 ratings)
    Usability
    8.2
    (12 ratings)
    7.8
    (83 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Performance
    -
    (0 ratings)
    9.1
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    5.4
    (18 ratings)
    Implementation Rating
    -
    (0 ratings)
    5.5
    (3 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    7.7
    (51 ratings)
    Data Sources
    -
    (0 ratings)
    8.8
    (51 ratings)
    Ease of integration
    -
    (0 ratings)
    7.3
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    7.2
    (71 ratings)
    Vendor post-sale
    -
    (0 ratings)
    7.3
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    Salesforce Data 360Zoho Analytics
    Likelihood to Recommend
    Salesforce
    Great tool for client management, sales tracking, cases studies. Using is as the source of truth for all client communication. Allowing more integration options for cc and ACH payments. Right now the options are limited and only integrate with strict processing capabilities that are not always in the businesses best interest.
    Incentivized
    Read full review
    Zoho
    Zoho Analytics is the best way to consume data created by Zoho products . It's robust and quick build formula libraries and auto generated reports. A data source can be integrated and be ready for consumption within minutes. This gives a well developed baseline for organizing to develop advance analytics. It's mobile dashboards are very intuitive and useful for leaders who are on the move.
    Read full review
    Pros
    Salesforce
    • Allows use to bring external data into Salesforce as zero-copy
    • Is able to present data using standard Salesforce reports familiar to our users
    • Allows us to establish multiple relationships between our CRM data and the external data to contextualize the imported data.
    Incentivized
    Read full review
    Zoho
    • Zoho Analytics’ predictive analytics capabilities can help forecast future trends, allowing for proactive planning and risk management.
    • Performance Monitoring: We can track key performance indicators (KPIs) across departments, such as sales, marketing, finance, and HR. This aids in identifying bottlenecks and areas for improvement.
    • Decision making regarding resource allocation.
    Incentivized
    Read full review
    Cons
    Salesforce
    • pricing or costing visibilty, we can't estimate what would be consumption this month and suddenly we get surprised
    • CI/CD can be improved, that looks a difficult and hard
    • Also sandbox comes with many limitation so very hard to replicate production like environment to test
    Incentivized
    Read full review
    Zoho
    • I'm guessing it's out there somewhere but I really could have used a 'quick start guide' or guided start.
    • Once I figured it out, it makes sense how to make sure the right data is provided in order to make dashboards quite flexible--- but without examples, I found it quite a challenge
    • The initial organization of Analytics is NOT intuitive. Once in context, the organizational features make sense, but (at least initially) it would have been most useful if the organization of Analytics reports in Zoho Analytics had saved me a lot of time.
    Incentivized
    Read full review
    Likelihood to Renew
    Salesforce
    No answers on this topic
    Zoho
    I'd give this an 11 if I could! As our business moves forward we hope to use Zoho Analytics more then we do now. Creating better reports and dashboards for our management team to evaluate the health of our business and to provide more insightful reports for our customers. The possibilities are endless with this tool
    Incentivized
    Read full review
    Usability
    Salesforce
    Most of the daily use features, are very usr friendly, intuitive, every end user can learn how to manage and operate basic activities such as enter information, send an email, send a campaign, create an email marketing template, run a report on the renewals for the month, open and close a support case, create new account or a new contact, etc
    Incentivized
    Read full review
    Zoho
    For an end user, Zoho Analytics is pretty easy to use and very easy to access the dashboard. Linking data from multiple sources is very convenient. Multiple people can work on preparing and publishing the dashboards simultaneously, which helps delegate tasks.
    Incentivized
    Read full review
    Reliability and Availability
    Salesforce
    No answers on this topic
    Zoho
    ZOHO is a very reliable company/product. We never had any issues with downtime or inaccessibility to our data. Any type of maintenance that they had to perform was clearly communicated and never an issue. We use a lot of external hooks and we've never had any issues with getting ZOHO to communicate with any of those hooks.
    Incentivized
    Read full review
    Performance
    Salesforce
    No answers on this topic
    Zoho
    ZOHO has obviously invested a lot of time effort and money in to creating a reliable infrastructure with high availability. We've never had any issues with performance and all of our data crunching small to large has always been well within reason. We have come to appreciate the performance of ZOHO and will continue to use it for all of our data needs.
    Incentivized
    Read full review
    Support Rating
    Salesforce
    No answers on this topic
    Zoho
    The support team is honestly not that great. At times, it seems as if members of our own team know more about the product than the support team. They must not have a lot of training or the turnaround is quick
    Incentivized
    Read full review
    Implementation Rating
    Salesforce
    No answers on this topic
    Zoho
    If your external data sources are previously organized and correlated (e.g.: in your datawarehouse or database) your implementation will be easier. Of cource some not previously predicted correlation would be necessary to be done during the implementation, but if your organization let it to be all done into Zoho Analytics, it will take more time from your team.
    Incentivized
    Read full review
    Alternatives Considered
    Salesforce
    we have evaluated Snowflake, adobe rt-cdp as well. They also offer a very strong capabilities but the Data 360 is more suitable for us because of the same Salesforce ecosystem. The main key factor is without any custom code we were able to include it into our automations. And ofcourse with agentforce already in plans, we had to pick Data 360
    Incentivized
    Read full review
    Zoho
    Zoho Analytics has the best UI and user friendly to create reports and dashboard along with features like Zia Assistance that guide in creating reports and dashboard and also help in the forecasting of the data based on the past records.
    Read full review
    Scalability
    Salesforce
    No answers on this topic
    Zoho
    As far as I know, Zoho Analytics has been able to fulfill every need we've had for it. Our reports have gotten better and more detailed with pretty much every new issue of our magazine. It just keeps getting better, and we keep feeding it more data to digest and present to us.
    Incentivized
    Read full review
    Return on Investment
    Salesforce
    • Salesforce Data Cloud has a positive impact on me as a realtor because it is easy to generate reports on customer data and see what is needed to be bumped to the next level. We have to earn a certain commission by the end of the year and it makes it easy to see how close you are
    • It has a positive impact on keeping track of customers because it is nice to have it all in one place which is a nice time saver
    • I like that you can even see customer info from other agents making it nice to compare and try and pass others
    • Makes the customers journey smooth sailing because everything is in one place
    Incentivized
    Read full review
    Zoho
    • Analytics has been the foundation of my role. I manage 2000 accounts myself, so I need analytics to help me know whom to serve first.
    • Analytics provides a lot of visualization options that I need to serve my customers.
    • Analytics has excellent options for accountability with our training team to know where each account is in their customer journey.
    Incentivized
    Read full review
    ScreenShots

    Zoho Analytics Screenshots

    Screenshot of some of the available 500+ native integrations that unify data across a business for a holistic analysisScreenshot of the visual data pipeline builder used to create data flows with data stagesScreenshot of where to turn questions into insights with Ask Zia.Screenshot of an example of the actionable insights, powered by Zia insights's key driver analysis.Screenshot of Get instant, at-a-glance insights with dynamic dashboards.Screenshot of the interface to build and deploy ML models with the no-code AutoML platform