SE Ranking vs. UpContent

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
SE Ranking
Score 9.1 out of 10
Mid-Size Companies (51-1,000 employees)
An SEO toolset for agency and in-house pros.
$65
per month
UpContent
Score 10.0 out of 10
N/A
UpContent is a content discovery tool that focuses on delivering quality results and helping users find precisely the content they need when they need it. The vendor says the that four filters included with their solution help users in the following areas: Recency - sorts content so the most recent is seen first Relevance - sorts content so what's most relevant to the topic is seen first Shareability - uses psychological…
$0
1 Topic
Pricing
SE RankingUpContent
Editions & Modules
Essential
$65
per month
Pro
$119
per month
Business
$259
per month
Free
$0
1 Topic
Starter
$7/Month
3 Topics
Engager
$19/Month
10 Topics
Leader
$45/Month
25 Topics
Offerings
Pricing Offerings
SE RankingUpContent
Free Trial
YesNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsSE Ranking’s subscription plans are available at a 20% discount for annual pricing.
More Pricing Information
Community Pulse
SE RankingUpContent
Considered Both Products
SE Ranking
Chose SE Ranking
It has a simple user interface and gives me the exact overview I need to take my next step.
Chose SE Ranking
SE Ranking is way more budget-friendly and suitable for less demanded SEO projects.
Chose SE Ranking
SE Ranking just made the most sense for us. It was an account separate from our SEO company so we could actually see what was going on.
Chose SE Ranking

The interface is much more friendly. The databases for the backlinks database seems to be bigger and more qualitative.


Chose SE Ranking
For us it's mainly a tool we use and/or suggest because of the price. It's complete enough to get yourself kickstarted and learn about your website and its positions in Google. But once you grow bigger and want more data it's smart to look around for more complete tools.

For as …
Chose SE Ranking
Backlink checker seems to be far less thorough than Ahrefs. It's also less thorough than Screaming Frog. But we got it for rank tracking and it does as a decent job at that.
Chose SE Ranking
SE Ranking was our choice based on the suite of features it offered compared to competitors as well as the # of projects you could manage. From a cost perspective, we feel it provides the most value for your money. Other SEO tools did not offer the lead generation features …
Chose SE Ranking
SE Ranking is really easy to use and it's rather cheap. So there is no reason why we should switch to other services.
Chose SE Ranking
We chose SE Ranking because of the price as it was very affordable and also helped us cover our needs.
Chose SE Ranking
SE Ranking is better than SERPstat or MOZ or Ahrefs when it comes to tracking keyword rankings, but it lacks in every other SEO category, such as onsite and offsite SEO metrics, content analysis, etc...

It's a good choice for agencies that are interested in tracking keywords for …
Chose SE Ranking
SE Ranking is perfect due to its price.For $84/year, you can enjoy most of its features, which makes it perfect for bloggers who are looking to beef up their site's SEO. For small agencies, their $39/month is affordable enough to help client track their keywords and manage SEO …
UpContent
Chose UpContent
Scoop.it allows you to create blog posts that pertain to a specific piece of curated content. This is not a feature in UpContent.
Features
SE RankingUpContent
SEO
Comparison of SEO features of Product A and Product B
SE Ranking
7.9
Ratings
3% above category average
UpContent
-
Ratings
Keyword analysis7.90 Ratings00 Ratings
Backlink management7.30 Ratings00 Ratings
SERP ranking tracking7.90 Ratings00 Ratings
Page grader7.60 Ratings00 Ratings
Competitive analysis7.90 Ratings00 Ratings
Site audit / diagnostics7.90 Ratings00 Ratings
Site recommendations8.40 Ratings00 Ratings
Task management7.90 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
SE Ranking
8.1
Ratings
7% above category average
UpContent
-
Ratings
Local SEO8.10 Ratings00 Ratings
Mobile SEO8.10 Ratings00 Ratings
Global SEO8.20 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
SE Ranking
8.4
Ratings
0% below category average
UpContent
-
Ratings
Multi-domain support8.50 Ratings00 Ratings
Integration with web analytics tools8.40 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
SE Ranking
-
Ratings
UpContent
9.5
Ratings
19% above category average
Content hub00 Ratings10.00 Ratings
Content distribution00 Ratings9.00 Ratings
Content promotion00 Ratings9.00 Ratings
Content automation00 Ratings10.00 Ratings
Best Alternatives
SE RankingUpContent
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Conductor
Conductor
Score 9.4 out of 10
Conductor
Conductor
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
SE RankingUpContent
Likelihood to Recommend
8.0
(0 ratings)
10.0
(0 ratings)
Usability
7.3
(0 ratings)
-
(0 ratings)
Support Rating
7.3
(0 ratings)
-
(0 ratings)
User Testimonials
SE RankingUpContent
Likelihood to Recommend
SE Ranking is on a good track when it comes to rank tracking. It displays a graph of your average position over time which is helpful and it can also help you when it comes to identifying some basic SEO issues with your website. It boasts as an all-around SEO tool, which it definitely isn't because it lacks a link database to be your go-to tool for everything SEO. Its UI is not optimized for ease of use, thus offering sub-par user experience. It has two different interfaces for different SEO tools which, I hope, they can incorporate into one.
Read full review
UpContent is effective for helping you:
  • Gather information several different content sources
  • Leverage curated content with social media, email newsletters, and on your website to help you provide audiences with important information
  • Curate content topics by vertical for use in ABM -- you can give reps topic hubs to keep themselves up-to-date. Plus, it's a great way for them to find content to use as "conversation starters with their prospects.
I love that UpContent integrates with HubSpot, Rasa.io, SocialBee and other tools that we use on a daily basis.
Read full review
Pros
  • Rank racking. It’s really important for us that the ranks are tracked accurately.
  • Monitoring of changes made on the website. We’ve found this feature really useful.
  • Reports. This includes auto reports and manuals. We can easily and quickly create reports to check our SEO progress month by month.
Read full review
  • Organize content from multiple sources
  • Helps you leverage curated content more easily for use on social media
  • Allows you to quickly share articles with your audience that you think will resonate with them
Read full review
Cons
  • I really don't think SE Ranking has many flaws. They are also rolling out an app at the moment - SE Ranking Pro - need to test that one.
  • Some more video tutorials on the site on how to use some tools would be helpful.
  • More in-system popups would be more helpful too.
Read full review
  • I'd like an option to use UpContent to curate content into a blog post -- to make it easy to do "news round-up" type posts.
Read full review
Usability
They had a huge update recently and the platform is now even better. Although not all the tools are yet in the new design.
Read full review
No answers on this topic
Support Rating
The support is great but they don't have 24/7 support. And time zones can also be an issue sometimes. On the other hand there are plenty of guides and videos around to get yourself started. I never really needed support for "big" issues. And the help I got was good enough.
Read full review
No answers on this topic
Alternatives Considered
SE Ranking was our choice based on the suite of features it offered compared to competitors as well as the # of projects you could manage. From a cost perspective, we feel it provides the most value for your money. Other SEO tools did not offer the lead generation features that SE Ranking offered as part of their monthly plan.
Read full review
Scoop.it allows you to create blog posts that pertain to a specific piece of curated content. This is not a feature in UpContent.
Read full review
Return on Investment
  • The website "health" report has allowed us to fix things that Google might find strange or cause us to lose rankings, which has been very helpful.
  • It's given us more visibility into what exactly our SEO management company is doing and how they are performing, and if things are changing or not. It's very easy to see right from the dashboard.
  • Being able to see how our competitors stack up against us has helped us know where to improve, what to focus on, and how to be even better.
Read full review
  • We are able to gain efficiency in our social media efforts
  • Improve productivity when it comes to developing newsletters
  • Help us build our thought leadership with curated content
Read full review
ScreenShots

SE Ranking Screenshots

Screenshot of SE Ranking main dashboardScreenshot of SE Ranking keyword researchScreenshot of SE Ranking website auditScreenshot of SERP CompetitorsScreenshot of Organic SERP HistoryScreenshot of Content tool

UpContent Screenshots

Screenshot of UpContent's search results page - 3 columns.