TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Semrush

    Score8.5 out of 10
    N/ASemrush is a relatively popular search engine optimization tool set from the company of the same name based in Pennsylvania and founded in 2008. Largely the platforms relies on competitive intelligence, and features SEO staples like backlink checking, keyword analysis to refine SEO and PPC campaigning and locate low-cost / high-yield keywords, analysis of competitors who co-occupy desired ad and listing spaces, domain vs. domain analysis, as well as site audit and domain tracking. Semrush can…

    $139.95

    per month

    Shutterstock

    Score8.6 out of 10
    N/AShutterstock is a global technology company headquartered in New York, offering a creative platform boasting high-quality assets, tools and services. With it, users can license images, video, music, and editorial assets -- as well as custom content tailored to a brand’s needs. Shutterstock offers a variety of plans for individuals, teams, and enterprise customers as well as creative editing and collaboration capabilities.

    $379

    per month (2 users)

    Pricing
    SemrushShutterstock
    Editions & Modules
    Pro
    $139.95
    per month
    Guru
    $249.95
    per month
    Business
    $499.95
    per month
    Single User - 10 Images
    $29 ($49)
    monthly, annual contract (no contract)
    On-Demand Packs - Standard License
    $29, $49, $299
    number of images (2, 5, 25)
    Single User - 50 Images
    $99 ($125)
    monthly, annual contract (no contract)
    Single User - 350 Images
    $169 ($199)
    monthly, annual contract (no contract)
    Single User - 750 Images
    $199 ($249)
    monthly, annual contract (no contract)
    On-Demand Packs - Enhanced License
    $199, $449, $1,699
    number of images (2, 5, 25)
    Teams (750 images per month)
    $379
    per month (2 users)
    Teams (750 images per month)
    $479
    per month (3-10 users)
    Teams (750 images per month)
    Contact Sales
    per month, 11+ users
    Offerings
    Pricing Offerings
    SemrushShutterstock
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details17% discount for annual pricing.—
    More Pricing Information
    Community Pulse
    SemrushShutterstock
    Considered Both Products
    Semrush
    No answer on this topic
    Shutterstock
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    107 Answers
    No answers on this topic
    Delivers good value for the price
    98%
    Delivers good value for the price
    95 Answers
    No answers on this topic
    Happy with the feature set
    99%
    Happy with the feature set
    106 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    99%
    Lived up to sales and marketing promises
    97 Answers
    No answers on this topic
    Implementation went as expected
    99%
    Implementation went as expected
    95 Answers
    No answers on this topic
    Features
    SemrushShutterstock
    SEO
    Comparison of SEO features of Semrush and Shutterstock
    Feature
    Semrush
    8.0
    154 Ratings
    4% above category average
    Shutterstock
    -
    Ratings
    Keyword analysis8.6154 Ratings00 Ratings
    Backlink management8.4147 Ratings00 Ratings
    SERP ranking tracking8.4150 Ratings00 Ratings
    Page grader7.9129 Ratings00 Ratings
    Competitive analysis8.5149 Ratings00 Ratings
    Site audit / diagnostics8.0150 Ratings00 Ratings
    Site recommendations7.7139 Ratings00 Ratings
    Task management6.491 Ratings00 Ratings
    SEO Channels
    Comparison of SEO Channels features of Semrush and Shutterstock
    Feature
    Semrush
    8.2
    140 Ratings
    8% above category average
    Shutterstock
    -
    Ratings
    Local SEO8.1128 Ratings00 Ratings
    Social SEO8.0106 Ratings00 Ratings
    Mobile SEO8.5113 Ratings00 Ratings
    Global SEO8.1114 Ratings00 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Semrush and Shutterstock
    Feature
    Semrush
    8.4
    125 Ratings
    0% below category average
    Shutterstock
    -
    Ratings
    Multi-domain support8.1115 Ratings00 Ratings
    Integration with web analytics tools8.7119 Ratings00 Ratings
    Best Alternatives
    SemrushShutterstock
    Small Businesses
    Serpstat
    Score10 out of 10
    Pexels
    Score8 out of 10
    Medium-sized Companies
    Yoast
    Score8.5 out of 10
    Pexels
    Score8 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    Pexels
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SemrushShutterstock
    Likelihood to Recommend
    8.2
    (154 ratings)
    9.8
    (3 ratings)
    Likelihood to Renew
    9.1
    (3 ratings)
    -
    (0 ratings)
    Usability
    8.2
    (10 ratings)
    -
    (0 ratings)
    Availability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.9
    (17 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.3
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.1
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    SemrushShutterstock
    Likelihood to Recommend
    Semrush
    This is suited to plan for keywords in a single market, but it struggles when you need to consolidate several markets. It is well-suited to discover new keywords directly related to the ones being used currently to expand the content the company is creating to get better results.
    Incentivized
    Read full review
    Shutterstock
    It is best suited for medium enterprises who get a lot of workload for their video productions and have many clients but lack of creative individuals. because it is a bit expensive than other competitors, but for some studios having good budget and looking for improving their work quality then shutterstock is the best platform with very good quality and quantity of graphics, photos and videos. for small studios who are just starting out i think it is bit costly you can even go for some subscription based platforms which offer unlimited downloads but their is a bit downside you will have to compromise with quality of work. so in short if you have a decent budget then shutterstock is best for your creative needs.
    Incentivized
    Read full review
    Pros
    Semrush
    • Great visuals for keyword position tracking, love that you can see the page that is ranking
    • Enjoyed the auto-generated reporting feature (specifically in the context of keyword position tracking)
    • Shows many different and useful views for competitive research
    • Great templated keyword research tools for those who are not as hands-on with SEO
    • I LOVE the Keyword Magic Tool for honing in on longtail, high-opportunity keywords
    Read full review
    Shutterstock
    • Stock Imagery
    • SVG and Vector Assets
    • Video Footage
    Incentivized
    Read full review
    Cons
    Semrush
    • Extra seats can be expensive, as [an] agency with multiple team members this can be frustrating
    • Backlink data is not great, misses out a lot of backlinks (better off using a specialist backlink tool like Link research tools LRT)
    • Tracking multiple keywords, across multiple clients can be costly
    Read full review
    Shutterstock
    • The editing tool has recently been updated and it doesn't seem to be working properly right now. But I trust they'll get it resolved quickly
    Incentivized
    Read full review
    Likelihood to Renew
    Semrush
    I [previously] used Semrush for many years and I cannot find any other tool being so complete and easy to use.
    Incentivized
    Read full review
    Shutterstock
    No answers on this topic
    Usability
    Semrush
    The interface is a little less intuitive than it could be. The data is often available but filtering and manipulating the data can be a little difficult at times. Expanded comparisons would be helpful since most of the time seeing more than a few competitors at a time allows for a better sense of how to forecast.
    Incentivized
    Read full review
    Shutterstock
    Shutterstock is easy to use. The UI is intuitive. Queries produce applicable assets. My only major gripe with the program is that there are sometimes "preimum assets" that are in queries that I wish there was a way to filter those out as they do not come with my subscription
    Incentivized
    Read full review
    Reliability and Availability
    Semrush
    Semrush available when you need it!
    Read full review
    Shutterstock
    No answers on this topic
    Performance
    Semrush
    SemRush performs well with few errors!
    Read full review
    Shutterstock
    No answers on this topic
    Support Rating
    Semrush
    I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group!
    Read full review
    Shutterstock
    No answers on this topic
    Implementation Rating
    Semrush
    I did it by myself and do not have a comment!
    Read full review
    Shutterstock
    No answers on this topic
    Alternatives Considered
    Semrush
    We have used both Ahrefs and Semrush extensively at our agency and Semrush remains the tool of choice. We find that Semrush has the largest selection of tools & features to use, with the highest accuracy, and provides top-tier analysis recommendations. It's really is the ultimate all-in-one tool when comparing other performance measurement tools in the digital marketing space.
    Incentivized
    Read full review
    Shutterstock
    Shutterstock library and pricing is better than Adobe Stock also the preview is far better than Adobe Stock that's why i am still using shutterstock rather than Adobe Stock, their have a huge collections of images, videos than Adobe Stock. also the user interface of shutterstock is easy than Adobe Stock
    Incentivized
    Read full review
    Scalability
    Semrush
    Semrush is flexible and scalable software which can be deployed across multiple departments and sites as needed.
    Read full review
    Shutterstock
    No answers on this topic
    Return on Investment
    Semrush
    • Using Semrush on behalf of our clients, we have seen some impressive growth in organic visibility, traffic, conversion and revenue, across multiple industries.
    • The site checks available with Semrush have helped us to pitch and sell our services, securing new clients.
    Incentivized
    Read full review
    Shutterstock
    • Allows me to provide more comprehensive marketing services to my clients
    • Saves time hunting for images
    • One-stop shop for all my image needs
    Incentivized
    Read full review
    ScreenShots