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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Sensor Tower

    Score7.5 out of 10
    N/ASensor Tower is a source of mobile app, digital advertising, retail media, and audience insights for the largest brands and app publishers across the globe.N/A

    Tableau Server

    Score7.6 out of 10
    N/ATableau Server allows Tableau Desktop users to publish dashboards to a central server to be shared across their organizations. The product is designed to facilitate collaboration across the organization. It can be deployed on a server in the data center, or it can be deployed on a public cloud.

    $12

    Per User Per Month

    Pricing
    Sensor TowerTableau Server
    Editions & Modules
    No answers on this topic
    Viewer
    $12.00
    Per User Per Month
    Explorer
    $35.00
    Per User Per Month
    Creator
    $70.00
    Per User Per Month
    Offerings
    Pricing Offerings
    Sensor TowerTableau Server
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Sensor TowerTableau Server
    Considered Both Products
    Sensor Tower
    No answer on this topic
    Tableau
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    75%
    Would buy again
    6 Answers
    Delivers good value for the price
    No answers on this topic
    75%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    No answers on this topic
    88%
    Happy with the feature set
    7 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    71%
    Implementation went as expected
    5 Answers
    Features
    Sensor TowerTableau Server
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Sensor Tower and Tableau Server
    Feature
    Sensor Tower
    -
    Ratings
    Tableau Server
    8.4
    95 Ratings
    3% above category average
    Pixel Perfect reports00 Ratings9.129 Ratings
    Customizable dashboards00 Ratings7.094 Ratings
    Report Formatting Templates00 Ratings9.081 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Sensor Tower and Tableau Server
    Feature
    Sensor Tower
    -
    Ratings
    Tableau Server
    7.8
    95 Ratings
    3% below category average
    Drill-down analysis00 Ratings8.095 Ratings
    Formatting capabilities00 Ratings8.093 Ratings
    Integration with R or other statistical packages00 Ratings8.059 Ratings
    Report sharing and collaboration00 Ratings7.089 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Sensor Tower and Tableau Server
    Feature
    Sensor Tower
    -
    Ratings
    Tableau Server
    7.2
    91 Ratings
    13% below category average
    Publish to Web00 Ratings8.085 Ratings
    Publish to PDF00 Ratings7.084 Ratings
    Report Versioning00 Ratings8.070 Ratings
    Report Delivery Scheduling00 Ratings8.077 Ratings
    Delivery to Remote Servers00 Ratings5.19 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Sensor Tower and Tableau Server
    Feature
    Sensor Tower
    -
    Ratings
    Tableau Server
    8.3
    90 Ratings
    4% above category average
    Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings9.086 Ratings
    Location Analytics / Geographic Visualization00 Ratings8.085 Ratings
    Predictive Analytics00 Ratings8.064 Ratings
    Pattern Recognition and Data Mining00 Ratings8.01 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Sensor Tower and Tableau Server
    Feature
    Sensor Tower
    -
    Ratings
    Tableau Server
    10.0
    95 Ratings
    16% above category average
    Multi-User Support (named login)00 Ratings10.093 Ratings
    Role-Based Security Model00 Ratings10.090 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)00 Ratings10.092 Ratings
    Report-Level Access Control00 Ratings10.01 Ratings
    Single Sign-On (SSO)00 Ratings10.062 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Sensor Tower and Tableau Server
    Feature
    Sensor Tower
    -
    Ratings
    Tableau Server
    8.1
    79 Ratings
    4% above category average
    Responsive Design for Web Access00 Ratings10.077 Ratings
    Mobile Application00 Ratings7.061 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile00 Ratings7.068 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of Sensor Tower and Tableau Server
    Feature
    Sensor Tower
    -
    Ratings
    Tableau Server
    6.4
    46 Ratings
    19% below category average
    REST API00 Ratings8.040 Ratings
    Javascript API00 Ratings8.037 Ratings
    iFrames00 Ratings6.040 Ratings
    Java API00 Ratings5.57 Ratings
    Themeable User Interface (UI)00 Ratings6.19 Ratings
    Customizable Platform (Open Source)00 Ratings4.67 Ratings
    Best Alternatives
    Sensor TowerTableau Server
    Small Businesses
    Firebase Crashlytics
    Score9.8 out of 10
    Cyfe
    Score4 out of 10
    Medium-sized Companies
    Firebase Crashlytics
    Score9.8 out of 10
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Enterprises
    Flurry Analytics (discontinued)
    Score9 out of 10
    Jaspersoft Community Edition
    Score7 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Sensor TowerTableau Server
    Likelihood to Recommend
    8.4
    (6 ratings)
    8.0
    (111 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    10.0
    (20 ratings)
    Usability
    -
    (0 ratings)
    8.0
    (17 ratings)
    Availability
    -
    (0 ratings)
    9.0
    (9 ratings)
    Performance
    -
    (0 ratings)
    8.1
    (8 ratings)
    Support Rating
    7.6
    (2 ratings)
    3.0
    (18 ratings)
    In-Person Training
    -
    (0 ratings)
    8.0
    (4 ratings)
    Online Training
    -
    (0 ratings)
    9.0
    (9 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.1
    (13 ratings)
    Configurability
    -
    (0 ratings)
    8.0
    (1 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    5.1
    (79 ratings)
    Data Sources
    -
    (0 ratings)
    6.6
    (82 ratings)
    User Testimonials
    Sensor TowerTableau Server
    Likelihood to Recommend
    Sensor Tower
    I think that App Annie will be handy for the companies that provide service in multiple countries - so they have to deal with local competitors research and track the performance of the app (by the position and by the reviews) in different stores. I think that for a one-country app, many of the features will be less relevant. At the same time, App Annie offers custom plans, so I see how the user experience can be different.
    Incentivized
    Read full review
    Tableau
    Whole funnel and specific channel performance from upper to lower funnel metrics. The ability to view full channel performance for some time, such as weekly, monthly, or quarterly, has truly been monumental in how my team optimizes specific channels and campaigns. Daily performance tracking is a bit overwhelming, with load times and having to refresh specific live views over time. It can be challenging to do so at times, as extensive dashboards take much longer to load.
    Incentivized
    Read full review
    Pros
    Sensor Tower
    • Very easy to use and understand. The dashboard is quite complete.
    • The free version is quite complete.
    • They send daily and weekly emails with statistics on your apps so you can understand key facts to improve its standing.
    Incentivized
    Read full review
    Tableau
    • It's good at doing what it is designed for: accessing visualizations without having to download and open a workbook in Tableau Desktop. The latter would be a very inefficient method for sharing our metrics, so I am glad that we have Tableau Server to serve this function.
    • Publishing to Tableau Server is quick and easy. Just a few clicks from Tableau Desktop and a few seconds of publishing through an average speed network, and the new visualizations are live!
    • Seeing details on who has viewed the visualization and when. This is something particularly useful to me for trying to drive adoption of some new pages, so I really appreciate the granularity provided in Tableau Server
    Incentivized
    Read full review
    Cons
    Sensor Tower
    • App Annie is extremely limited if you are on the free plan. While you can garner some golden nuggets from the free plan, it's extremely difficult to make needle moving decisions based on the free data. It would be great if App Annie would disclose pricing on their website, plus have a non-free/enterprise plan were you could pick and choose features they offer.
    • After nearly considering a paid plan with App Annie, I decided not to purchase because of the broken trust that stemmed from their sales team. I often got cold-calls from their reps - even when I never contacted them for a sales member to call me. I was bombarded for about 2 weeks straight with phone calls and hard-core sales emails with just asking to talk, no questions or personalization. This cold, unwanted and unwelcome outreach solidified my decision not to purchase.
    Incentivized
    Read full review
    Tableau
    • Tableau Server has had some issue handling some of our larger data sets. Our extract refreshes fail intermittently with no obvious error that we can fix
    • Tableau Server has been hard to work with before they launched their new Rest API, which is also a little tricky to work with
    Incentivized
    Read full review
    Likelihood to Renew
    Sensor Tower
    Well the fact that the freemium features are all that I need right now, I will most definitely continue to use it on a daily basis. I might upgrade to the pro version in the future if I need more data than what I am getting now. But for now it works great for what I need.
    Incentivized
    Read full review
    Tableau
    It simply is used all the time by more and more people. Migrating to something else would involve lots of work and lots of training. The renewal fee being fair, it simply isn't worth migrating to a different tool for now.
    Incentivized
    Read full review
    Usability
    Sensor Tower
    No answers on this topic
    Tableau
    Tableau Server takes training and experience in order to unlock the application's full potential. This is best handled by a qualified data scientist or data analytics manager. Tableau user interface layout, nomenclature, and command structure take time and training to become proficient with. Integration and connectivity require proper IT developer support.
    Incentivized
    Read full review
    Reliability and Availability
    Sensor Tower
    No answers on this topic
    Tableau
    Our instance of Tableau Server was hosted on premises (I believe all instances are) so if there were any outages it was normally due to scheduled maintenance on our end. If the Tableau server ever went down, a quick restart solved most issues
    Read full review
    Performance
    Sensor Tower
    No answers on this topic
    Tableau
    While there are definitely cases where a user can do things that will make a particular worksheet or dashboard run slowly, overall the performance is extremely fast. The user experience of exploratory analysis particularly shines, there's nothing out there with the polish of Tableau.
    Read full review
    Support Rating
    Sensor Tower
    I have not had to contact support a lot of times. The few times I did, I got correct and lengthy responses, but they took some time to answer. Their product is very complete, so unless you have a specific question, you will probably not need to contact support at any time.
    Incentivized
    Read full review
    Tableau
    We have consistently had highly satisfactory results every time we've reached out for help. Our contractor, used for Tableau server maintenance and dashboard development is very technically skilled. When he hits a roadblock on how to do something with Tableau, the support staff have provided timely and useful guidance. He frequently compares it to Cognos and says that while Cognos has capabilities Tableau doesn't, the bottom line value for us is a no-brainer
    Incentivized
    Read full review
    In-Person Training
    Sensor Tower
    No answers on this topic
    Tableau
    In our case, they hired a private third party consultant to train our dept. It was extremely boring and felt like it dragged on. Everything I learned was self taught so I was not really paying attention. But I do think that you can easily spend a week on the tool and go over every nook and cranny. We only had the consultant in for a day or two.
    Read full review
    Online Training
    Sensor Tower
    No answers on this topic
    Tableau
    The Tableau website is full of videos that you can follow at your own pace. As a very small company with a Tableau install, access to these free resources was incredibly useful to allowing me to implement Tableau to its potential in a reasonable and proportionate manner.
    Read full review
    Implementation Rating
    Sensor Tower
    No answers on this topic
    Tableau
    Implementation was over the phone with the vendor, and did not go particularly well. Again, think this was our fault as our integration and IT oversight was poor, and we made errors. Would they have happened had a vendor been onsite? Not sure, probably not, but we probably wouldn't have paid for that either
    Read full review
    Alternatives Considered
    Sensor Tower
    We use Google 360 and are able to do a much deeper dive into the activity we see on our apps. I think App Annie is a great starting point product, but for more in depth analytics, something like a Google 360 or Adobe might be better.
    Incentivized
    Read full review
    Tableau
    Today, if my shop is largely Microsoft-centric, I would be hard pressed to choose a product other than Power BI. Tableau was the visualization leader for years, but Microsoft has caught up with them in many areas, and surpassed them in some. Its ability to source, transform, and model data is superior to Tableau. Tableau still has the lead in some visualizations, but Power BI's rise is evidenced by its ever-increasing position in the leadership section of the Gartner Magic Quadrant.
    Incentivized
    Read full review
    Return on Investment
    Sensor Tower
    • App Annie has had neither a positive nor negative impact on our ROI or business objectives. Our team currently uses their free, very limited plan for data discrepancy with our main ASO tool. Otherwise, we have connected our apps and let the data flow in. We go in the account about once every 2-3 months.
    • With App Annie's data we have solidified that our other paid ASO tool we use has accurate data and that we will continue to pay for that tool. So in that regards, App Annie's provided us with a confirmation in our competitor ASO tool purchase decision.
    Incentivized
    Read full review
    Tableau
    • Tableau does take dedicated FTE to create and analyze the data. It's too complex (and powerful) a product not to have someone dedicated to developing with it.
    • There are some significant setup for the server product.
    • Once sever setup is complete, it's largely "fire and forget" until an update is necessary. The server update process is cumbersome.
    Incentivized
    Read full review
    ScreenShots

    Tableau Server Screenshots

    Screenshot of Tableau Server interface and administration view 1.Screenshot of Tableau Server interface and administration view 2.Screenshot of Tableau Server permissions view.Screenshot of Tableau Services Manager (TSM) view 1.Screenshot of Tableau Services Manager (TSM) view 2.