TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ServiceNow AI Platform

    Score8.5 out of 10
    N/AThe ServiceNow AI Platform is the company's workflow automation solution, and it is the unified foundation for every ServiceNow product. It brings together AI, data, workflows, and security to execute work across IT, CRM, employee experience, risk and security, and app development.N/A

    Terminus ABM Platform

    Score8 out of 10
    Mid-Size Companies (51-1,000 employees)
    Supporting B2B strategies, the Terminus platform offers tactical playbooks that help teams meet accounts throughout their entire lifecycle. It is a platform rooted in first-party data that surrounds buyers with engaging digital experiences from account acquisition to expansion and renewal. The Terminus engine is built to drive ROI, minimize fraud, prioritize brand safety, and turn intent into relevant, actionable insight for GTM teams. Key benefits of Terminus: - Relevant…N/A
    Pricing
    ServiceNow AI PlatformTerminus ABM Platform
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    ServiceNow AI PlatformTerminus ABM Platform
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeRequired
    Additional Details——
    More Pricing Information
    Community Pulse
    ServiceNow AI PlatformTerminus ABM Platform
    Considered Both Products
    ServiceNow
    No answer on this topic
    Terminus
    No answer on this topic
    Key User Insights
    Would buy again
    93%
    Would buy again
    27 Answers
    100%
    Would buy again
    10 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    24 Answers
    100%
    Delivers good value for the price
    10 Answers
    Happy with the feature set
    97%
    Happy with the feature set
    28 Answers
    100%
    Happy with the feature set
    10 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    14 Answers
    100%
    Lived up to sales and marketing promises
    10 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    19 Answers
    100%
    Implementation went as expected
    10 Answers
    Best Alternatives
    ServiceNow AI PlatformTerminus ABM Platform
    Small Businesses
    airSlate WorkFlow
    Score10 out of 10
    No answers on this topic
    Medium-sized Companies
    Microsoft Power Automate
    Score8.5 out of 10
    Foundry ABM
    Score8 out of 10
    Enterprises
    Microsoft Power Automate
    Score8.5 out of 10
    6sense
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ServiceNow AI PlatformTerminus ABM Platform
    Likelihood to Recommend
    9.1
    (29 ratings)
    8.1
    (30 ratings)
    Likelihood to Renew
    7.0
    (2 ratings)
    9.0
    (3 ratings)
    Usability
    9.1
    (22 ratings)
    -
    (0 ratings)
    Support Rating
    7.6
    (20 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    8.5
    (6 ratings)
    -
    (0 ratings)
    Professional Services
    7.2
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    ServiceNow AI PlatformTerminus ABM Platform
    Likelihood to Recommend
    ServiceNow
    ITSM is straight forward creation of Incidents and Requests. It can get more confusing as you layer more modules on top of it with event management, risk, project, etc. It also becomes more costly as everything is a different license. Integration between other external applications is very easy to do with their API. You can easily create endpoints for external apps to talk to or create REST messages for the platform to reach out directly.
    Incentivized
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    Terminus
    Terminus ABM Platform is well suited for organizations beginning their ABM journey. It is easy to implement and there is a great team to help you do so. Ongoing customer success teams ensure you are taking full advantage of the platform and work to help you develop an ABM strategy that fits your business needs.
    Incentivized
    Read full review
    Pros
    ServiceNow
    • The ServiceNow platform is very good at incident management.
    • ServiceNow as an ITSM system is very as it integrates with a lot of different systems.
    • The CMDB module of ServiceNow effectively makes relationships between configuration items and other infrastructure objects in ServiceNow.
    Incentivized
    Read full review
    Terminus
    • Serving account targeted ads across a wide range of display ad providers
    • Matching account based browsing data to target lists
    • Identifying need and interest in particular accounts with intent data
    • Identifying anonymous web traffic on our site from target accounts
    • Reporting on ABM activity and metrics
    Incentivized
    Read full review
    Cons
    ServiceNow
    • The ServiceNow performance speed has big room for improvement, as it is quite slow in loading Dashboards with more than 5-6 widgets. We are keeping our ServiceNow version up to date with latest releases.
    • Usually there are issues with having multiple ServiceNow tabs open in the browser and have different dashboards open in those tabs.
    • The way of showing a history log of all activities on Incident ticket is not optimal and easy to use or search in and have very old design.
    Incentivized
    Read full review
    Terminus
    • Support times are iffy. We've had slower replies and resolutions to issues since they acquired Sigstr and now support both products.
    • Display advertising generally has low ROI, in part due to "banner blindness". If you're not continuously developing engaging creatives, you're going to see very little return with this platform.
    • Their UI needs serious work. Some options are locked after you move to the next screen in their campaign wizard (nothing should ever be locked in draft) and unless they've recently changed it, you can't delete dead draft campaigns - just archive them.
    • There are a few serious discrepancies in the analytics when it comes to identifying which end companies have people who have viewed your ads (i.e. Microsoft has huge numbers because Azure is their product).
    Incentivized
    Read full review
    Likelihood to Renew
    ServiceNow
    While we are very likely to renew, we are also assessing if we should renew all of what we currently subscribe to as we try to reduce costs. Some parts of the business feel there may be a better tool out there to fit their process requirements. We are currently working with them to identify what those requirements are to see if it makes sense while also pointing out a reduced cost of tooling is not always the best fit if we have an increased cost of customization and maintenance between tools.
    Incentivized
    Read full review
    Terminus
    Terminus is a turn-key partner in the B2B Account-Based Marketing space. Their model is flexible and efficient which in turn provides effective results. Their sales staff is great and never tries to up-sell, but rather coach and educate our teams to be better at our jobs. It has been great to collaborate
    Incentivized
    Read full review
    Usability
    ServiceNow
    It provides a lot of modification options which is wonderful for certain team usage but becomes too much of a job when it comes to the Service Desk. Also on the app support side, since too much information can be carried, it affects the GUI and makes it complex.
    Incentivized
    Read full review
    Terminus
    No answers on this topic
    Support Rating
    ServiceNow
    I was not in the team that take care of the installation of ServiceNow but their feedback was very positive. Go live was done by the planned date and their support at the beginning provided always a timely response. Their customer service is friendly and easy to reach. Today we don't use their customer service anymore because we have an internal IT dedicated to maintaining the system.
    Incentivized
    Read full review
    Terminus
    No answers on this topic
    Implementation Rating
    ServiceNow
    We went through a re-implementation last year with a partner and were very pleased with the outcome. We looked at several partners and chose one that was able to provide an entire scope and cost upfront of what would be required to complete our requirements. We worked very closely with the dedicated team assigned to our project throughout the process and they fully delivered on all of our requirements that we presented in the initial scope.
    Incentivized
    Read full review
    Terminus
    No answers on this topic
    Alternatives Considered
    ServiceNow
    I've used Freshservice which is very similar to ServiceNow. I can definitely say ServiceNow performs better in a larger environment. Freshservice is usually used in smaller organization or less complx environment. Plus the ServiceNow reporting and dashboard features are more accurate than Freshservice. ServiceNow is a bit costly but gives way more features that really helps my organization.
    Incentivized
    Read full review
    Terminus
    Drift has banners available in their email tool, furthermore, we are able to mimic a Sigstr banner in HubSpot when we build emails by placing the banner image with a link in the bottom of an email, it's just a more manual process. I can't recommend any other solution over Sigstr, they own what they do and don't try to reach in their product marketing and I respect their product for that.
    Incentivized
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    Contract Terms and Pricing Model
    ServiceNow
    1. It is not great when they can't seperate apps/products from a particular sku, forcing you to make a business case for a larger portion of functionlity than your current business case seeks to address. 2. ServiceNow reps are able to work with you when economies of scale are projected out. They are willing to start at a desired tier and provide pricing at applicable upgraded tiers
    Read full review
    Terminus
    No answers on this topic
    Professional Services
    ServiceNow
    Very easy to use. Capture more data from the Incident and problem management. Easier to escalate and following the change management process to resole the issues.
    Incentivized
    Read full review
    Terminus
    No answers on this topic
    Return on Investment
    ServiceNow
    • Fast implementation of our Sales & Operation/Projects controls and process - tool adapted to our needs, not us to adapt to the tool.
    • Once we are a consulting/implementation company, our customers are happy to see that we use what we sell, and it is easy to show them how this platform/tool can have an impact on our own business.
    Incentivized
    Read full review
    Terminus
    • Combining chat, advertising experiences & a very tight contact list - we saw a 684% increase in on-site engagement.
    • 900% increase in deal size after using chat with our advertising campaigns
    • 50% higher attendance for our events when leveraging our intent data for targeting
    Read full review
    ScreenShots

    Terminus ABM Platform Screenshots

    Screenshot of The Tactic Details page shows how efforts are engaging targeted accounts. Users can view clicks, views, spend, etc. to more thoroughly understand advertising efforts.Screenshot of The Account Hub leverages Terminus' B2B Account Graph to automatically ingest first and third-party account data to deliver a complete picture of target accounts, and use that data to create and manage target account audiences for all account-based marketing and sales programs.Screenshot of Account-Based Analytics helps measure an account-based marketing program. The ABM Scorecard is used to surface executive-level revenue reporting metrics.Screenshot of Configurable dashboards track engagement milestones and revenue progress by account segment or business type.Screenshot of Precision display and LinkedIn advertising, to get in front of the right people in the right companies earlier, and deliver the right message every step of the way.Screenshot of Account Insights to help sales teams set more qualified meetings with ABM.