Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Shorthand
Score 8.0 out of 10
N/A
Shorthand enables the user to create interactive multimedia stories for any online audience — all with no code. The vendor boasts that Shorthand is used by hundreds of publishers, brands, non-profits, and more — including the BBC, Honda, Business Insider, and Doctors Without Borders.N/A
Synup
Score 9.6 out of 10
N/A
Synup is a location intelligence tool that helps businesses with their local marketing, discovery, and engagement. Businesses and agencies alike can use Synup to get listed online, monitor online reputation, generate business reviews and track search engine analytics.
$99
per month
Yext
Score 7.8 out of 10
N/A
Yext is a digital experience software provider headquartered in New York, New York.N/A
Pricing
ShorthandSynupYext
Editions & Modules
No answers on this topic
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
ShorthandSynupYext
Free Trial
YesNoYes
Free/Freemium Version
NoNoNo
Premium Consulting/Integration Services
NoNoYes
Entry-level Setup FeeNo setup feeNo setup feeOptional
Additional DetailsSynup offers scalable pricing plans for agencies looking to grow their clientbase and expand their service offerings. A discount is available for annual billing.The cost of Yext varies depending on a number of factors such as package type, business size, entity count, and more. To create a solution that fits your business goals, please contact us or request a demo.
More Pricing Information
Community Pulse
ShorthandSynupYext
Considered Multiple Products
Shorthand

No answer on this topic

Synup

No answer on this topic

Yext
Chose Yext
We initially chose Yext because it provided the greatest control for our multiple listings. Plus, it had access to the most publishers. However, when evaluating Synup we were very impressed. You would not go wrong to choose either!
Features
ShorthandSynupYext
Content Creation
Comparison of Content Creation features of Product A and Product B
Shorthand
9.0
1 Ratings
14% above category average
Synup
-
Ratings
Yext
-
Ratings
Content collaboration9.01 Ratings00 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Shorthand
6.8
1 Ratings
15% below category average
Synup
-
Ratings
Yext
-
Ratings
Content hub9.01 Ratings00 Ratings00 Ratings
Embedded CTAs7.01 Ratings00 Ratings00 Ratings
Content distribution6.01 Ratings00 Ratings00 Ratings
Content promotion5.01 Ratings00 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
Shorthand
-
Ratings
Synup
-
Ratings
Yext
10.0
3 Ratings
21% above category average
Role-based user permissions00 Ratings00 Ratings10.03 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Shorthand
-
Ratings
Synup
-
Ratings
Yext
9.8
3 Ratings
19% above category average
API00 Ratings00 Ratings10.03 Ratings
Internationalization / multi-language00 Ratings00 Ratings9.73 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Shorthand
-
Ratings
Synup
-
Ratings
Yext
9.0
1 Ratings
22% above category average
Admin section00 Ratings00 Ratings9.01 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Shorthand
-
Ratings
Synup
-
Ratings
Yext
8.0
2 Ratings
17% above category average
SEO support00 Ratings00 Ratings5.01 Ratings
Bulk management00 Ratings00 Ratings9.52 Ratings
Availability / breadth of extensions00 Ratings00 Ratings9.52 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Shorthand
-
Ratings
Synup
-
Ratings
Yext
10.0
1 Ratings
22% above category average
Conversion tracking00 Ratings00 Ratings10.01 Ratings
Digital Experience Platform
Comparison of Digital Experience Platform features of Product A and Product B
Shorthand
-
Ratings
Synup
-
Ratings
Yext
8.9
3 Ratings
3% above category average
Cloud enablement00 Ratings00 Ratings7.01 Ratings
Content aggregation00 Ratings00 Ratings9.01 Ratings
Content classification00 Ratings00 Ratings8.01 Ratings
DXP Third-Party Integrations00 Ratings00 Ratings10.02 Ratings
Multi-website management00 Ratings00 Ratings10.02 Ratings
Digital asset management00 Ratings00 Ratings9.52 Ratings
Best Alternatives
ShorthandSynupYext
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Google Business Profile
Google Business Profile
Score 8.2 out of 10
Bloomreach
Bloomreach
Score 9.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Google Business Profile
Google Business Profile
Score 8.2 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
Enterprises
Vyond
Vyond
Score 8.6 out of 10

No answers on this topic

RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
ShorthandSynupYext
Likelihood to Recommend
8.0
(1 ratings)
10.0
(6 ratings)
9.0
(25 ratings)
Usability
-
(0 ratings)
-
(0 ratings)
9.2
(4 ratings)
Availability
10.0
(1 ratings)
-
(0 ratings)
-
(0 ratings)
Performance
6.0
(1 ratings)
-
(0 ratings)
-
(0 ratings)
Support Rating
-
(0 ratings)
-
(0 ratings)
6.3
(12 ratings)
Product Scalability
8.0
(1 ratings)
-
(0 ratings)
-
(0 ratings)
User Testimonials
ShorthandSynupYext
Likelihood to Recommend
Shorthand
Shorthand is ideally suited to visual stories where you have a good number of images and/or embeds or video to include. It is well-suited to long-form stories, where you wish to keep the readers' attention longer than usual. It can help to differentiate particularly important or intriguing stories from others on your website - and for this reason, it could be used as a premium content tool, perhaps for subscribers. It can also be used to showcase stories about awards you've organised, giving them special treatment. It is less suited to breaking news, or very time-sensitive news stories, as it can take some time to prepare, post or update shorthand stories. And it doesn't work well for stories with strong accompanying imagery
Read full review
Synup
Synup is ideal for businesses with several locations, ensuring consistent and accurate information across all directories. This is crucial for franchises, restaurant chains, or retail stores. Small businesses and startups, often with limited resources, benefit from Synup's user-friendly interface and time-saving features. It simplifies the process of managing online listings without requiring extensive technical expertise. Businesses placing a high value on online reputation management find Synup valuable. The platform's review monitoring and centralized dashboard help businesses respond promptly to customer feedback, enhancing their overall online image.
Read full review
Yext
We have multiple branch locations throughout our market area. It's very challenging to manage the web listings for each location, with a large volume of listings across numerous platforms for each of those locations. Yext significantly reduces the workload by allowing me to make a single update and Yext automatically pushes the notifications across the other platforms
Read full review
Pros
Shorthand
  • Enabling visual storytelling with multiple pictures
  • Embedding rich media within a story, including video
  • Engaging readers for longer than average dwell times
  • Making it easy to create striking article design without coding experience
Read full review
Synup
  • Synup is extremely good at keeping track of customer reviews from various platforms in one centralised dashboard.
  • One of Synup's strengths is its ability to sync business information simultaneously across multiple platforms.
Read full review
Yext
  • Yext is very, very user-friendly and easy to use.
  • Yext provides information within the portal on how you can enhance your listings as well as how you can fix any issues with your listings that may exist.
  • Yext's dedicated account managers can help you with any issues that may arise. For example our location pin on Apple Maps was wrong on one of our clinic listings and our Yext account manager reached out directly to Apple support and fixed the issue.
Read full review
Cons
Shorthand
  • Additional flexibility in how text is overlaid on pictures would be welcome so that there are more choices on what images to use with particular layouts
  • Enabling users to control the path of text - for example, enabling runaround - could enable some excellent designs
  • Adding additional section templates could speed up design
  • More flexibility in caption placement would be helpful
Read full review
Synup
  • Improving the mobile app experience could be beneficial.
  • Product is little too expensive.
Read full review
Yext
  • Cost. This platform offers a lot of powerful features, but it has an expensive barrier to entry.
  • Annual contracts limit flexibility for smaller companies
  • The biggest drawback is that you need to keep your subscription active or listings/citation data will revert back to what it was pre-Yext implementation
Read full review
Usability
Shorthand
No answers on this topic
Synup
No answers on this topic
Yext
Yext is pretty easy and straightforward to utilize out of the box. While I work for a digital marketing agency, and this is second nature to me at this point, I do believe the average SMB owner with zero digital marketing experience could be a proficient Yext user within 1 hour or so of usage. It's easy
Read full review
Reliability and Availability
Shorthand
I have never known it to be down during my use of it. All you require is an internet connection to log in and you can use it on multiple devices. Adding ease of accessibility, there are simple ways to log in. I've also never known a Shorthand story to go down once live on our site.
Read full review
Synup
No answers on this topic
Yext
No answers on this topic
Performance
Shorthand
Due to the integration with our content management software, there is a short delay on our site while it loads, which may cause some readers to drift away. However, I've seen other sites where it instantly loads articles, so I believe this to be down to the content management software behind our site more than Shorthand itself. Once that brief initial period is over, it doesn't require additional loading time.
Read full review
Synup
No answers on this topic
Yext
No answers on this topic
Support Rating
Shorthand
No answers on this topic
Synup
No answers on this topic
Yext
Have been very impressed with the support we receive from Yext. I always feel I am listened to and if I have any problems or concerns they are quickly addressed. I have multiple ways to obtain support, either technical or strategic support, and they are responsive. I couldn't ask for more.
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Alternatives Considered
Shorthand
No answers on this topic
Synup
Synup was recommended by a colleague and had great results for their company. We did a trial period and noticed a big turnaround in customer engagement and a boost in the positivity of our business.
Read full review
Yext
We initially chose Yext because it provided the greatest control for our multiple listings. Plus, it had access to the most publishers. However, when evaluating Synup we were very impressed. You would not go wrong to choose either!
Read full review
Scalability
Shorthand
As a web-based service, it is easy for users to log into from anywhere. Content can easily be shared, as you can set up teams that enable access to each other's work as required. And content can be reviewed by others before publication using the sharing function. You can also view how an article will look on different devices.
Read full review
Synup
No answers on this topic
Yext
No answers on this topic
Return on Investment
Shorthand
  • Helped us create one of our top 10 most-read and most-shared stories in the last year
  • Enabled us to elevate key pieces of content, boosting dwell time on our site
  • But can also be time-consuming to adopt for some stories, meaning you need to choose well what stories really deserve the investment in time
  • Boosted collaboration between teams via its ability to share, including offering the chance for others to preview content prior to publication
Read full review
Synup
  • My Business after using Synup experience an increase in local visibility.
  • We improved our rating from 3.5
  • to 4.1 and our posts get 65% more engagement.
  • Real-time analytics provided by Synup empower my business with valuable insights
Read full review
Yext
  • Consistency in business listing management - without Yext, we would surely have more inconsistencies with our business address across the web. This can lead to poor communication to our customers, and potentially lost business if we lose trust as a reputable business.
  • Yext saves me hours of legwork to manage numerous web listing platforms individually.
Read full review
ScreenShots

Shorthand Screenshots

Screenshot of Easily add sections and adjust styling.

Synup Screenshots

Screenshot of Agency Operating SystemScreenshot of Local Listing Management SoftwareScreenshot of Online Reputation Management SoftwareScreenshot of Social Media Management SoftwareScreenshot of SMB Prospecting Tool for AgenciesScreenshot of Sales Pipeline & CRM

Yext Screenshots

Screenshot of Yext Knowledge GraphScreenshot of Yext ListingsScreenshot of Yext PagesScreenshot of Yext ReviewsScreenshot of Yext SearchScreenshot of Yext Analytics