Spotfire, formerly known as TIBCO Spotfire, is a visual data science platform that combines visual analytics, data science, and data wrangling, so users can analyze data at-rest and at-scale to solve complex industry-specific problems.
N/A
Wingify Experimentation (formerly AB Tasty)
Score8.5 out of 10
Mid-Size Companies (51-1,000 employees)
Wingify Experimentation (formerly AB Tasty) is a SaaS application created for e-marketers that enables them to optimize their website and conversion rate without technical knowledge. They can test several versions of their pages to identify which one has the biggest impact on their business objectives, e.g. click-through rate on a call to action button, add-to-cart rate, global conversion rate of their website.
N/A
Pricing
Spotfire
Wingify Experimentation (formerly AB Tasty)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Spotfire
Wingify Experimentation (formerly AB Tasty)
Free Trial
Yes
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
Yes
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
For Enterprise engagements, contact Spotfire directly for a custom price quote.
A high level of data integration is available here it supports various data sources and so on. Collaborating features allow users to give access to the dashboard and merge data analytics with other team members. It can meet the demands of both small and large size business enterprises. A customized dashboard and reports are provided to meet the specific needs and get support of extensibility through APIs and customized scripts.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
A/B Tasty tool allows us do easy testing without burdening our limited developer resources all the time. Reports are simple enough to interpret. Support has been excellent and proactive, also the onboarding was successful. It is also an advantage that we have the possibility to drive all our traffic to the test versions rather than being limited to specific user amount per month. We can recommend A/B Tasty for testing purposes, as the platform keeps it’s promises, doesn’t require too much technical knowledge and the support is excellent.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Customer-focused. Over the past year, AB Tasty has worked with us to overcome many obstacles (e.g. tracking hurdles, ITP issues, etc.). The team always finds a solution in a timely manner to ensure we're able to execute on experiments.
Reliability. One of the biggest hurdles earlier this year were the ITP regulations set out by Apple. Over 40% of our ad traffic was Safari users. AB Tasty was using 3rd party cookies but quickly migrated over to a local session storage solution that circumvented the issue.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The donut chart is I guess a powerful illustrations but I hope it should be done quite simple in Spotfire. But in Spotfire there are lots of steps involve just to build a simple donut chart.
Table calculation (like Row or Column Differences) should be made simple or there should be drag and drop function for Table Calculation. No need for scripting.
Information Link should be changed. If new columns are added to the table just refreshing the data should be able to capture the new column. No need extra step to add column
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
Sometimes the platform is a little glitchy and requires a refresh.
Would be great to be able to see the experiments and projects on a timeline with their status and main result to have an immediate view of ongoing and completed projects.
Email notification for when an experiment reaches a certain confidence level.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
-Easy to distribute information throughout the enterprise using the webplayer. -Ad hoc analysis is possible throughout the enterprise using business author in the webplayer or the thick client. -Low level of support needed by IT team. Access interfaces with LDAP and numerous other authentication methods. -Possible to continually extend the platform with JavaScript, R scripts, HTML, and custom extensions. -Ability to standardize data logic through pre-built queries in the Information Designer. Everyone in the enterprise is using the same logic -Tagging and bookmarking data allows for quick sharing of insights. -Integration with numerous data sources... flat files, data bases, big data, images, etc. -Much improved mapping capability. Also includes the ability to apply data points over any image.
AB Tasty's tool as well as the support team completely met my goals on A/B Testing. Editing a test is really easy and AB Tasty made the marketing team free to launch nearly any test. Reporting is also easy to set up and give us the information needed to keep improving transformation on landing pages and forms
Basic tasks like generating meaningful information from large sets of raw data are very easy. The next step of linking to multiple live data sources and linking those tables and performing on the fly analysis of the imported data is understandably more difficult.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
The tool’s usability is excellent, with a smooth and intuitive interface. It is continuously updated with new features and improvements aimed at enhancing the user experience. Setting up experiments and personalizations is straightforward, thanks to a well-structured process that even less experienced users can easily follow. There are sometimes small issues with the QA section which slows the QA process but it is so much better now compared to 2024.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Even though, it's a rather stable and predictable tool that's also fast, it does have some bugs and inconsistencies that shut down the system. Depending on the details, it could happen as often as 2-3 times a week, especially during the development period.
Generally, the Spotfire client runs with very good performance. There are factors that could affect performance, but normally has to do with loading large analysis files from the library if the database is located some distance away and your global network is not optimal. Once you have your data table(s) loaded in the client application, usually the application is quite good performance-wise.
Support has been helpful with issues. Support seems to know their product and its capabilities. It would also seem that they have a good sense of the context of the problem; where we are going with this issue and what we want the end outcome to be.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
Support is good, but it would be better if it was quicker or if AB Tasty provided a quicker SLA. At times, you require stuff urgently but AB Tasty support isn't as quick as I personally like it to be.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The instructor was very in depth and provided relevant training to business users on how to create visualizations. They showed us how to alter settings and filter views, and provided resources for future questions. However, the instructor failed to cover data sources, connecting to data, etc. While it was helpful to see how users can use the data to create reports, they failed to properly instruct us on how to get the dataset in to begin with. We are still trying to figure out connections to certain databases (we have multiple different types).
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
The online training is good, provides a good base of knowledge. The video demonstrations were well-done and easy to follow along. Provided exercises are good as well, but I think there could be more challenging exercises. The training has also gone up in price significantly in the last 3 years (in USD, which hurts us even more in Canada), and I'm not sure it is worth the money it now costs (it is worth how much it cost 3 years ago, but not double that.)
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
There is a vast amount of training available on their online platform, including their university area of which you can get certified for (and then share this with your connections on platforms such as Linkedin). There is also specific hand created training which can be provided by your customer success manager if that is requested by yourself.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The original architecture I created for our implementation had only a particular set of internal business units in mind. Over the years, Spotfire gained in popularity in our company and was being utilized across many more business units. Soon, its usage went beyond what the original architectural implementation could provide. We've since learned about how the product is used by the different teams and are currently in the middle of rolling out a new architecture. I suggest:
Have clearly defined service level agreements with all the teams that will use Spotfire. Your business intelligence group might only need availability during normal working hours, but your production support group might need 24/7 availability. If these groups share one Spotfire server, maintenance of that server might be a problem.
Know the different types of data you will be working with. One group might be working with "public" data while another group might work with sensitive data. Design your Library accordingly and with the proper permissions.
Know the roles of the users of Spotfire. Will there only be a small set of report writers or does everyone have write access to the Library?
ALWAYS add a timestamp prompt to your reports. You don't want multiple users opening a report that will try and pull down millions of rows of data to their local workstations. Another option, of course, is to just hard code a time range in the backing database view (i.e. where activity_date >= sysdate - 90, etc.), but I'd rather educate/train the user base if possible.
This probably goes without saying, but if possible, point to a separate reporting database or a logical standby database. You don't want the company pounding on your primaries and take down your order system.
Spotfire is significantly ahead of both products from an ETL and data ingestion capability. Spotfire also has substantially better visualizations than Power BI, and although the native visualizations aren't as flexible in Tableau, Spotfire enables users to create completely custom javascript visaualizations, which neither Tableau or Power BI has. Tableau and Power BI are likely only superior to Spotfire with respect to embedded analysis on a website.
We selected AB Tasty mostly because we got a sense that their dev and customer service teams were going to go above and beyond to help us out. We were right! The cost was also a factor as they came in a small bit lower, but cost wasn't the only factor.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
In an enterprise architecture, if Spotfire Advanced Data services(Composite Studio),data marts can be managed optimally and scalability in a data perspective is great. As the web player/consumer is directly proportional to RAM, if the enterprise can handle RAM requirement accomodating fail over mechanisms appropraitely, it is definitely scalable,
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Since we use AB tasty our conversion rates have significantly increased on the Watch pages.
We can report positive comments about the evolutions of our interfaces, from our expert users. And so improved customer satisfaction.
The solution allows us to validate or invalidate without taking major risk while gaining in reactivity, our proposals relook pages.
Commitment rates are much higher, multiplied by 2 or 3, when we implement customizations that are relevant. These customizations are very relevant insofar as we are governed by the seasonality of events as a media site.
