TrackMaven

TrackMaven

TrackMaven

23 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
TrackMaven	Score 8.5 out of 10	Mid-Size Companies (51-1,000 employees)	According to the vendor, marketers report on their results for two reasons: to prove their value, and to improve their results. Additionally, the vendor says TrackMaven is the only marketing analytics platform that gives marketers the ability to do both across all of their digital channels. TrackMaven’s marketing analytics platform integrates with all the tools marketers are already using to measure their performance — including social networks, web analytics providers, and all major…	N/A

Pricing

TrackMaven

Editions & Modules

No answers on this topic

Offerings

Pricing Offerings
TrackMaven
Free Trial
No
Free/Freemium Version
No
Premium Consulting/Integration Services
Yes

Entry-level Setup Fee

No setup fee

Additional Details

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More Pricing Information

Community Pulse
	TrackMaven
Considered Both Products	TrackMaven Verified User Analyst Chose TrackMaven TrackMaven is easier to use and has a better interface but we still use NetBase for other specific requests. Incentivized Helpful? Mark Murdock Director of Social Media Chose TrackMaven I can't imagine ditching TrackMaven. It's a MUST HAVE. Better than pretty much any vendor that we use. Incentivized Helpful? Shanna Cook Social Media Marketing Manager Chose TrackMaven I inherited TrackMaven, as it was already being used when I started working here, but I really like it! It's much easier to use and has an incredibly fast learning curve so I feel like I'm using all of the features of the tool right away. The customer support team is very … Helpful? Kelsey Printz Public Relations Specialist Chose TrackMaven I don't have much experience with other competitors. I've been very happy with using TrackMaven. I think the team at TrackMaven has been really great in taking the time to make sure I understand the platform and that I am getting all of my questions answered. The staff is super … Helpful? Derek Overbey Sr. Social Media Manager Chose TrackMaven TrackMaven is head and shoulders above the other products I've used. Again, cleaner and more friendly UI. Plus the data seems to be more accurate. Helpful? Verified User Former Employee Chose TrackMaven I have personally used Hootsuite and have interacted with many alternatives. There is no comparison. Hootsuite and similar products simply aggregate your social media feeds into one platform and allows for scheduled-postings. TrackMaven takes data above and beyond to deliver … Helpful? Verified User Analyst Chose TrackMaven Only used TrackMaven at the time Incentivized Helpful?

User Ratings
	TrackMaven
Likelihood to Recommend	8.7 (14 ratings)
Likelihood to Renew	5.7 (3 ratings)

User Testimonials
	TrackMaven
Likelihood to Recommend	TrackMaven If your brand is looking for understanding competitors and normalizing data across disparate follower counts/footprint size, Trackmaven is great. Users need to understand the power of Boolean logic. TrackMaven needs dedicated users and time spent in building reports in order to understand how to use it. Incentivized Verified User Anonymous Read full review
Pros	TrackMaven Competitive Intelligence - see precisely what your competitors are posting and sort by time and/or impact Funnel Analysis (Beta as of April 2017) - track your organic and paid social efforts to see which content creates leads Comprehensive Overview of Social Channels - track growth and engagement of all social channels in one screenshot, and in comparison to your closest competitors Personalized Analytics - each user can set up their own reports and dashboards and/or they can be shared across the organization, chart your own KPIs with a click of a button Top Notch UX & Support - drag and drop features for report building and dashboard creation, responsive support team Mandi Lindner Engagement Officer Read full review
Cons	TrackMaven For the foreseeable future. TrackMaven is focused on measuring social sharing. We wish it also captured information about pageviews and monthly unique visitors -- the kind of data that lives inside Google Analytics -- or integrated it through an API. It would be exceptionally helpful not just to have all those metrics in one place, but also to easily measure correlations between them. Casey Davis-Van Atta Writer Read full review
Likelihood to Renew	TrackMaven More than likely, yes. This is a company with people I trust that offer an exceptional product. Verified User Anonymous Read full review
Alternatives Considered	TrackMaven I inherited TrackMaven, as it was already being used when I started working here, but I really like it! It's much easier to use and has an incredibly fast learning curve so I feel like I'm using all of the features of the tool right away. The customer support team is very helpful and works hard to make sure that you are really using the product to its full capabilities, rather than just scratching the surface Shanna Cook Social Media Marketing Manager Read full review
Return on Investment	TrackMaven Paid Search & Social - TrackMaven has given us the ability to develop smarter social advertising and reach our audience with the right messages Account Analytics - the account overview we receive in TrackMaven of our own social media accounts is duplicative of what we already get through other software Funnel Analysis - If we can better see which efforts are paying off with leads, at a granular level, we can use our social spend budget more wisely Mandi Lindner Engagement Officer Read full review
ScreenShots	TrackMaven Screenshots