Tracx vs. Ubersuggest

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Tracx
Score 7.0 out of 10
Enterprise companies (1,001+ employees)
Tracx is a social media analytics platform that is designed to help enterprises to build their brand, attract new customers, service existing ones and connect with other key audiences in the social-enabled world. According to the vendor, the solution analyzes and refines mass amounts of geographic, demographic and psychographic data from across the social web to deliver deep insights into customers, competitors and influencers. It then makes those insights actionable through its contextually…N/A
Ubersuggest
Score 8.3 out of 10
N/A
UberSuggest is a search engine optimization software solution offered by NP Digital.N/A
Pricing
TracxUbersuggest
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
TracxUbersuggest
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
TracxUbersuggest
Features
TracxUbersuggest
SEO
Comparison of SEO features of Product A and Product B
Tracx
-
Ratings
Ubersuggest
8.6
9 Ratings
12% above category average
Keyword analysis00 Ratings9.59 Ratings
Backlink management00 Ratings9.08 Ratings
SERP ranking tracking00 Ratings9.09 Ratings
Page grader00 Ratings9.58 Ratings
Competitive analysis00 Ratings9.08 Ratings
Site audit / diagnostics00 Ratings8.59 Ratings
Site recommendations00 Ratings8.58 Ratings
Task management00 Ratings6.05 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Tracx
-
Ratings
Ubersuggest
8.2
6 Ratings
8% above category average
Local SEO00 Ratings6.05 Ratings
Social SEO00 Ratings7.55 Ratings
Mobile SEO00 Ratings10.05 Ratings
Global SEO00 Ratings9.56 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Tracx
-
Ratings
Ubersuggest
8.0
7 Ratings
5% below category average
Multi-domain support00 Ratings7.56 Ratings
Integration with web analytics tools00 Ratings8.57 Ratings
User Ratings
TracxUbersuggest
Likelihood to Recommend
9.0
(9 ratings)
9.0
(10 ratings)
Likelihood to Renew
8.3
(4 ratings)
10.0
(1 ratings)
Usability
-
(0 ratings)
9.0
(3 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
Performance
-
(0 ratings)
10.0
(1 ratings)
Support Rating
-
(0 ratings)
10.0
(3 ratings)
Online Training
-
(0 ratings)
10.0
(1 ratings)
Implementation Rating
-
(0 ratings)
10.0
(1 ratings)
Configurability
-
(0 ratings)
10.0
(1 ratings)
Ease of integration
-
(0 ratings)
10.0
(1 ratings)
Product Scalability
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
TracxUbersuggest
Likelihood to Recommend
Tracx
Tracx is best for influencer marketing tracking, where you need to track specific mentions of a keyword from specific people. Not sure it's the 100% solution for other social media aspects, but I have not explored many of those aspects, so I cannot be the end-all-be-all person to say when it isn't well suited
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NP Digital
Ubersuggest is well suited for people who needs to conduct a basic keyword research to rank content in google. Whoever, the tool can be limited for people with more expertise and SEO knowledge. Nevertheless, having more free tools than other similar platforms, I recommend it to those who are starting in SEO.
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Pros
Tracx
  • Tracx is very user friendly. There is a bit of a learning curve but once that is established there are many opportunities to use Tracx to your brands benefit.
  • There customer service team is exceptional. If I ever have a question regarding the platform I am able to reach out to our account manager and receive a reply the same day.
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NP Digital
  • Monitoring broken links - helps optimise your Google ranking
  • Researching hashtags and keywords for website and social media to keep relevant
  • Researching competitor keywords to get a competitive advantage
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Cons
Tracx
  • Tracx is a little slow to pull in data. It could be a lot better although I understand it's pulling in a lot of metadata which other platforms don't pull.
  • Tracx is not "real time", some of the sources take a little more time to get pulled in although I understand this is probably an API issue on the social network side.
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NP Digital
  • Improve the user interface.
  • Speed up the Ubersuggest platform because it loads many unnecessary graphical elements or tooltips when the user looks for data.
  • Improve keyword research for other languages than English.
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Likelihood to Renew
Tracx
Tracx is a solid software for identifying customer sentiment that would otherwise go unheard and undocumented by our company. We're able to report to our CEO the good and the bad with actual data and do so on an attractive interface. It is also essential in helping us prepare queries well in advance.
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NP Digital
Ubersuggest offers everything related to SEO in a single platform. I need it to improve my ranking on search.
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Usability
Tracx
No answers on this topic
NP Digital
It's really easy to use. The interface is nice and tidy, and the learning curve is low. So it's a tool that's accessible for everyone. If not, there are plenty of guides in the tool itself or on the website. You can easily make lists and export data for use or to share, connect Google Drive, and go work with a team.
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Support Rating
Tracx
No answers on this topic
NP Digital
They have a lot of information on their website, and also training and contact options in the tool. So you can learn on the go while trying the tool. And if you are stuck, support reacts really fast--sometimes the same day, sometimes the next day due to time zones. Payment is easy and easy to cancel.
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Online Training
Tracx
No answers on this topic
NP Digital
Ubersuggest offers lots of free training on how to use the platform and digital marketing in general. The content is super useful.
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Alternatives Considered
Tracx
I like the attention that we have from our team at Tracx. I like that unlike other tools we have tried Tracx allows us to publishing, listen, receive automated reports and track our competition in real time.
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NP Digital
Very good and easy for those starting out. There are other more robust and better featured products, but they are more expensive. The others also have phone support options, which I have found very useful in the past. For larger companies I would probably look at someting else, but Ubersuggest is good for most SMBs
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Return on Investment
Tracx
  • We are able to see what people are saying about our brand on social media in real time and respond to it in a timely fashion.
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NP Digital
  • Has helped with keeping our blog topics fresh for clients.
  • We're able to keep track of SEO performance for clients who don't want to shell out for expensive SEO tools.
  • The site audit function has helped us to sell website redesigns as well as SEO packages.
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ScreenShots

Tracx Screenshots

Screenshot of KNOW WHO YOUR INFLUENCERS ARE
Stitch together an individual's social media profiles to understand their true sphere of influence.
KNOW WHY THEY HAVE INFLUENCE
Put the whole profile in perspective with metrics such as volume, reach, and impact to get the most out of each investment.Screenshot of HOTSPOT IDENTIFICATION
Better measure and target your campaigns and initiatives by viewing hotspots of social media activity geographically.
HYPER LOCAL TARGETING
Get granular at the post and street levels for deeper engagement with your target audience.Screenshot of KNOW WHAT TO POST
Enhance marketing management by receiving recommendations for trending content that your unique audience will love.
KEEP THE CONTENT FLOWING
Establish a consistent cadence of engagement with your community by scheduling posts ahead of time and organizing your content so that your teams can collaborate.
CROSS-ORGANIZATIONAL COLLABORATION
Create and implement workflows and approval processes to optimize your team's efficiency. Easily measure your team's compliance to your overarching engagement strategy.Screenshot of Measure your team's performance. Manage internal KPIs by benchmarking individual or team activity by social media campaign or initiative. Keep tabs on the amount of time taken to identify, respond and close social cases.