Likelihood to Recommend To Automate your social media presence by bulk scheduling content. Create multiple drip email marketing campaigns to support different marketing promotion initiatives. Visualize your marketing funnel. Learn what is your best referral traffic source per each initiative (for example, I learned that Quora was bringing us highly qualified leads). Create lead scores and start qualifying your prospects. Create multiple landing pages to promote your product to different audiences.
Read full review Vero tends to play nice with companies that have their websites as the primary source of truth. This allows them to send as many events as they need and develop more complex workflows that introduce conditionality into Vero emails. However, for those that rely more on Salesforce, it might have more limited applications. The product is fairly easy to use, so it's easy for multiple people on the team to pick it up and do what they need for their respective groups. On the other hand, creating email templates will require some knowledge of HTML/CSS, unless those are copied from another source. That would require another product of course that provides more robust layout editing features and templates.
Read full review Pros I. Chatbots Cross-Platform (all Socials and Messaging platforms) Automation of Lead Flow (identifying site visitors, funneling+scoring them) Email automation and integration with Twilio + Push Read full review Email template editor allowed our developers to design emails to looks like beautiful marketing emails or basic personal emails. The Vero API allowed our developers to connect triggers and events from our visitors to kick start campaigns. Campaign flows were fairly easy to create and define. Read full review Cons CRM could be more comprehensive Read full review While Vero offers some WYSIWYG editing, it's on the limited side, as it mostly allows you to edit copy, but not necessarily the layout. The UI/UX has improved dramatically over the course of the last few years, but it can still lag from time to time and experience sluggishness. While reliability is really good, it does have lapses from time to time that will introduce delays into emails being sent out. Once or twice, the system went completely down for a period of time. Read full review Likelihood to Renew The better relation quality / features / pricing in the market
Read full review Alternatives Considered It's VERY easy to use - drag & drop interface, not bulky. Excellent live chat & a phone customer support! Much cheaper than its competitors. Multifunctional (and has more functions and applications within than
Marketo ) Lots of templates ready to use. Very straightforward with tips popping up when needed. Creating drip campaigns has never been easier. Social media bulk upload (very useful!)
Read full review Vero's price tag is far more attractive but for what you will find to be clear and obvious reasons. Vero has no CRM unlike
HubSpot and
Infusionsoft . Vero also has limited tracking unlike the seemingly endless possibilities offered from
HubSpot which as we all know comes with at a significant cost, often not feasible by a small startup company.
Read full review Return on Investment Amazing ROI, my income 10x'd after launching my new firm. This tool is amazingly well suited to all-in-one Marketing Needs Read full review The overall costs of using Vero have been much lower than using two comparable products that handle transactional emails and newsletters, respectively. MailChimp has relatively recently integrated their Mandrill product for transactional emails, so that's worth looking at as well. Using a single product for many things lowers the learning curve, as team members only have to learn one product well, rather than several. While infrequent, Vero's outages have impacted our operations at times. If absolute reliability is crucial to your business, then you may have to find a larger provider with a more robust infrastructure. As mentioned, though, it hasn't been a big problem for us. Read full review ScreenShots