Vonage Communications APIs vs. WhatsApp Business

While there are likely a variety of scenarios that would work well with Vonage [Communications APIs (formerly Nexmo)], implementations that need transactional message and response actions are a great fit. Our experience with transactional messaging has been really good and we are continuing to look at opportunities to expand our usage of this part of their service.

By using WhatsApp Business, I can now respond to customers faster, keep them updated about new deals, and even send out surveys to understand their needs. The ability to send stickers and photos makes the app more interactive and engaging. It easily beats other social networks in terms of the quality and quantity of messages sent, which is a good thing for businesses.

• I like the delivery speed, it's very instantaneous. As soon as the delivery status changes on the website, the message gets delivered. The rates are also cheap and affordable.
• The accuracy of the services and the non-stop supportive team.
• Simple API, easy to integrate with existing notification functionality in your Laravel apps.
• Ease of implementation. We needed less than one month to go live.

Incentivized

• Easy to use by registering a phone number as your personal WhatsApp number and attaching your company profile by opening and closing your image to your product.
• Fast and accurate connection.
• It allows you to split chat between business and personal as WhatsApp Business and Personal can be downloaded on the same smartphone by registering a different number.

• Written documentation and discovery could be a lot better.

• Scalability is difficult to suggest, and the quality of the links, especially when made on video, should be improved.
• Traveling with WhatsApp Business is tricky because unable to hold calls, and the app is banned in some countries.
• It's possible to improve API support and extract the application's satisfaction index.

Incentivized

The overall usability of Vonage [Communications APIs (formerly Nexmo)] system for message delivery is sufficient for our implementation. Some improvements and additional reporting options in the account administration interface would increase our utilization of the post-delivery data further in order to provide further value-added features for our clients.

WhatsApp Business, compared to Whatsapp Messenger, requires a more in-depth study of its features, especially if you want to use at its maximum power.

Incentivized

The product feels a bit like a black box since it's built to be an off-the-shelf solution so sometimes it feels like the only way to really understand it is to talk to an engineer directly as the documentation is so-so.

There were some issues in the beginning when the app used to get hanged. We had emailed customer support, and we received a response promptly. There was an issue with the phone where some updates had to be downloaded. You can also complete a form online to contact customer support. The staff can speak many languages

Incentivized

Nexmo is the best platform in the industry for sure. We don't use all the features that the API provides but we are really satisfied with the ones we use. We are sure this is the best solution in the market if you need to solve the communication in real time with your customers. When we have to build a new website we are going to support the solution with Nexmo.

Incentivized

In a business organisation communication is the main factor for the development. And WhatsApp Business is the most perfect software for it. The software is designed with full of perfect features for the better communication. It performs very effectively than other software. I am fully satisfied with the features of the software. A superb software to me.

Incentivized

• Allowed us to go to market faster (positive).
• Greatly limits our claim to quality as the ceiling on video quality is lower than other platforms (negative).

• it is simple to communicate with a big group of people at once
• WhatsApp now has a new tool that allows me to track the location of a buddy or contact.
• it is compatible with practically every smartphone now on the market