WhatsApp Business vs. Zendesk Suite

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
WhatsApp Business
Score 8.3 out of 10
N/A
WhatsApp Business is a free to download app that was built FOR small business, allowing users to connect with customers easily by using tools to automate, sort and quickly respond to messages. For medium and large businesses, the WhatsApp Business API powers communication with customers all over the world, allowing them to connect with them on WhatsApp in a simple, secure, and reliable way.N/A
Zendesk Suite
Score 8.7 out of 10
N/A
Zendesk is a customer support solution with built-in ticketing, conversational messaging, and live chat, designed to help businesses of all sizes and industries deliver personalized service at scale. Zendesk's AI agents are trained in CX to help Service teams resolve customer issues faster and more accurately while still providing a human-centered experience. Zendesk ultimately aims to help businesses improve time to value, reduce effort per ticket, and keep costs low.
$69
per month per agent
Pricing
WhatsApp BusinessZendesk Suite
Editions & Modules
WhatsApp Business
Free
Suite Team
$69
per month per agent
Suite Growth
$115
per month per agent
Suite Professional
$149
per month per agent
Suite Enterprise
Contact Sales
Offerings
Pricing Offerings
WhatsApp BusinessZendesk Suite
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional Details20% discount available with annual pricing.
More Pricing Information
Community Pulse
WhatsApp BusinessZendesk Suite
Features
WhatsApp BusinessZendesk Suite
Incident and problem management
Comparison of Incident and problem management features of Product A and Product B
WhatsApp Business
-
Ratings
Zendesk Suite
8.7
160 Ratings
6% above category average
Organize and prioritize service tickets00 Ratings9.1159 Ratings
Expert directory00 Ratings8.0108 Ratings
Subscription-based notifications00 Ratings8.3111 Ratings
ITSM collaboration and documentation00 Ratings8.4110 Ratings
Ticket creation and submission00 Ratings9.3159 Ratings
Ticket response00 Ratings9.2158 Ratings
Self Help Community
Comparison of Self Help Community features of Product A and Product B
WhatsApp Business
-
Ratings
Zendesk Suite
8.5
145 Ratings
6% above category average
External knowledge base00 Ratings8.4139 Ratings
Internal knowledge base00 Ratings8.5132 Ratings
Multi-Channel Help
Comparison of Multi-Channel Help features of Product A and Product B
WhatsApp Business
-
Ratings
Zendesk Suite
8.6
155 Ratings
8% above category average
Customer portal00 Ratings8.8126 Ratings
IVR00 Ratings8.562 Ratings
Social integration00 Ratings7.9102 Ratings
Email support00 Ratings9.2152 Ratings
Help Desk CRM integration00 Ratings8.8117 Ratings
Best Alternatives
WhatsApp BusinessZendesk Suite
Small Businesses
Telegram
Telegram
Score 8.7 out of 10
Agiloft Service Desk (discontinued)
Agiloft Service Desk (discontinued)
Score 9.0 out of 10
Medium-sized Companies
Telegram
Telegram
Score 8.7 out of 10
Agiloft Service Desk (discontinued)
Agiloft Service Desk (discontinued)
Score 9.0 out of 10
Enterprises
Telegram
Telegram
Score 8.7 out of 10
SysAid
SysAid
Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
WhatsApp BusinessZendesk Suite
Likelihood to Recommend
9.1
(24 ratings)
8.9
(198 ratings)
Likelihood to Renew
9.0
(1 ratings)
10.0
(43 ratings)
Usability
9.5
(4 ratings)
8.7
(71 ratings)
Availability
-
(0 ratings)
8.6
(13 ratings)
Performance
-
(0 ratings)
8.0
(10 ratings)
Support Rating
8.3
(4 ratings)
6.1
(31 ratings)
In-Person Training
-
(0 ratings)
10.0
(1 ratings)
Online Training
-
(0 ratings)
7.9
(9 ratings)
Implementation Rating
-
(0 ratings)
9.0
(18 ratings)
Configurability
-
(0 ratings)
9.3
(3 ratings)
User Testimonials
WhatsApp BusinessZendesk Suite
Likelihood to Recommend
Meta Platforms Inc
By using WhatsApp Business, I can now respond to customers faster, keep them updated about new deals, and even send out surveys to understand their needs. The ability to send stickers and photos makes the app more interactive and engaging. It easily beats other social networks in terms of the quality and quantity of messages sent, which is a good thing for businesses.
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Zendesk
One specific thing I love about Zendesk Suite lately is the ability to use AI "Enhance writing" it allows me to freehand a response and then have it help me sound more formal or friendly, this is very useful, not only for those free handed ones, but also when you need to repeat the same information to a customer, it can help you make it sound slightly different. I don't like that when a ticket comes, even if you have the shortcut to toggle between chat and email, it doesn't actually toggle.
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Pros
Meta Platforms Inc
  • Ease of communication with clients which helped us in improving our customer satisfaction and quick response time.
  • We can customise messages for different clients such as for vendors, business clients.
  • Excellent support in share images, videos, documents. It saves a whole lot of time and effort by email it to various clients and stakeholders.
  • Various options to create catalogue & showcase accordingly
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Zendesk
  • UI/UX; mature macros and automations, slick and well thought out UI.
  • Reporting, reporting, reporting. With user, org, and ticket level tags, we can track every aspect of our ticket flow.
  • Extensibility; the app marketplace is a great resource for expanding functionality from the baseline offering.
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Cons
Meta Platforms Inc
  • Scalability is difficult to suggest, and the quality of the links, especially when made on video, should be improved.
  • Traveling with WhatsApp Business is tricky because unable to hold calls, and the app is banned in some countries.
  • It's possible to improve API support and extract the application's satisfaction index.
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Zendesk
  • The development of messaging out of the earlier Chat module is clunky and still has limitations for multi language flows.
  • When creating queries in Explore, you can't search for 'or' conditions, only 'And', meaning you have to build multiple queries and manually add them.
  • You can't download the charts in the reports, they come down as tables and then you have to make your own charts.
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Likelihood to Renew
Meta Platforms Inc
It's ease and pocket friendly use makes it best in the market when you are required to connect with client directly and showcase your products. One needs to understand how powerful WhatsApp Business as a tool is if he/she knows it's use at it's potential. There are many customisations one can do and interact with multiple clients at one time which saves time and efforts.
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Zendesk
Zendesk is an amazing tool for communicating with your customers easily. The communication tickets from sellers to us or from us to sellers are stored, and there are statuses used to make communication easy. We have internal conversations between departments, linked with useful software such as Zingtree, Talkdesk, and Webs.
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Usability
Meta Platforms Inc
Most reliable app for business and personal use. I rely on it with any hesitation. Its encrypted chatting system impresses me a lot. Easy file transfer is also appreciated. Maximum people use this app, so I can communicate with most people through this. It makes my life more comfortable.
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Zendesk
Zendesk Suite is a straightforward solution that provides agents with everything they need on the same screen. Allowing an agent to navigate one tab, one screen and switch between features, pin favorite features while viewing the customer profile and details in 360degrees. A view like this empowers agents to support customers better and in a more composed state.
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Reliability and Availability
Meta Platforms Inc
No answers on this topic
Zendesk
In the past year, I'd say I have only noticed maybe two hours total of downtime in my own usage. Very minimal.
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Performance
Meta Platforms Inc
No answers on this topic
Zendesk
There has been minor performance degradation on a very few days out of the two years I have been using the product.
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Support Rating
Meta Platforms Inc
There were some issues in the beginning when the app used to get hanged. We had emailed customer support, and we received a response promptly. There was an issue with the phone where some updates had to be downloaded. You can also complete a form online to contact customer support. The staff can speak many languages
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Zendesk
We rarely need to contact their support team, but when we do they are responsive. However there have been notable times when communication between myself and the support rep was challenging despite me providing clear explanation of the issue, screenshots, and a thorough explanation of the goal we hope to achieve. It took several back and forth attempt, on a few occasions, to get resolution on an otherwise simple request
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Online Training
Meta Platforms Inc
No answers on this topic
Zendesk
Zendesk has tons of available material for training - videos, webinars, articles, etc. The only reason this is not a 10 is because it can be hard to figure out how to navigate to these things and find what you are looking for.
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Implementation Rating
Meta Platforms Inc
No answers on this topic
Zendesk
I was very satisfied. They have a free trial for 30 days and I recommend you do that and use it. It is very easy to get started with the basics and the build on over time.

The only thing technically complex was single sign-on and integration to Salesforce.com required some tweaks – otherwise setting up system was very easy
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Alternatives Considered
Meta Platforms Inc
In a business organisation communication is the main factor for the development. And WhatsApp Business is the most perfect software for it. The software is designed with full of perfect features for the better communication. It performs very effectively than other software. I am fully satisfied with the features of the software. A superb software to me.
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Zendesk
Zendesk Suite is exceptionally user friendly and highly customisable. Free training for all levels and roles of users which is easy to follow and engaging for users is particularly helpful along with the added support behind the scenes from Zendesk support and the Zendesk community is second to none.
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Return on Investment
Meta Platforms Inc
  • it is simple to communicate with a big group of people at once
  • WhatsApp now has a new tool that allows me to track the location of a buddy or contact.
  • it is compatible with practically every smartphone now on the market
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Zendesk
  • We have been able to deliver IT accurately and onetime
  • Our customers have been able to provide feedback on a given ticket and helped us build a better support structure
  • Zendesk Suite has allowed us to be more efficient in our every day operations
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ScreenShots

Zendesk Suite Screenshots

Screenshot of the Zendesk Agent WorkspaceScreenshot of Omnichannel MessagingScreenshot of Zendesk TicketingScreenshot of Bots powered by Zendesk AIScreenshot of Tone shift with Zendesk AIScreenshot of Zendesk ticketing side conversations