TrustRadius Insights
Genius Monkey has proven to be an effective tool for finding new audiences and driving awareness, making it a valuable asset for …
Starting at $5,000 per month
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What is Genius Monkey?
The Genius Monkey is a programmatic digital advertising solution that aims to assist small to large companies in reaching their target audiences. According to the vendor, this versatile platform caters to marketing professionals, advertising agencies, e-commerce businesses, educational institutions,...
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Basic
$5,000
Cloud
per month
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Product Details
- About
- Tech Details
What is Genius Monkey?
The Genius Monkey is a programmatic digital advertising solution that aims to assist small to large companies in reaching their target audiences. According to the vendor, this versatile platform caters to marketing professionals, advertising agencies, e-commerce businesses, educational institutions, and non-profit organizations. With a range of features and expert management, Genius Monkey aims to optimize ad performance and drive results.
Key Features
Display: According to the vendor, the platform allows users to target specific audiences with display ads and optimize ad performance in real-time with the assistance of a dedicated team of managers.
Video: The vendor claims that the platform enables users to place video ads directly in front of target customers, maximizing visibility and engagement. The platform is said to optimize video ad performance in real-time, supported by a team of managers.
Retargeting: The vendor states that the platform helps users reach potential customers who have previously interacted with their brand, increasing the likelihood of conversion. The platform is designed to optimize retargeting ad performance in real-time, providing valuable insights and support from a team of managers.
Native & Social: According to the vendor, this feature allows users to utilize native and social media platforms for ad placement, seamlessly integrating ads into users' feeds. The platform is said to optimize ad performance in real-time, aiming to achieve maximum reach and engagement with the support of a dedicated team of managers.
OTT+CTV: The vendor claims that the platform enables users to reach audiences through over-the-top (OTT) and connected TV (CTV) platforms, delivering ads directly to viewers' screens. The platform is designed to optimize ad performance in real-time, leveraging the power of OTT and CTV advertising with support from a team of managers.
Audio: According to the vendor, this feature allows users to utilize audio platforms for ad placement, targeting users who engage with audio content. The platform aims to optimize ad performance in real-time, helping users effectively reach their target audience with the assistance of a dedicated team of managers.
Genius Monkey Features
- Supported: AB Testing
- Supported: Campaign Analytics
- Supported: Conversion Tracking
- Supported: Customer Journey Mapping
- Supported: Engagement Tracking
- Supported: Multi-Channel Attribution
- Supported: Predictive Analytics
- Supported: ROI Tracking
- Supported: Search/Filter
- Supported: Website Analytics
- Supported: Ad Optimization
- Supported: Advertising Management
- Supported: Banner Management
- Supported: Mobile Ad Serving
- Supported: Native Ad Serving
- Supported: Rich Media Ad Serving
- Supported: Video Ad Serving
- Supported: Billing & Invoicing
- Supported: Campaign Management
- Supported: Project Management
- Supported: Reporting & Statistics
- Supported: Task Management
- Supported: Reporting/Analytics
- Supported: AI/Machine Learning
- Supported: Audience Targeting
- Supported: Bidding Strategies
- Supported: Budget Management
- Supported: Customer Segmentation
- Supported: Display Ad Management
- Supported: For Advertising Agencies
- Supported: Multi-Channel Marketing
- Supported: Behavior Analytics
- Supported: Cross Channel Attribution
- Supported: Dynamic Content
- Supported: Heatmaps
- Supported: Personalization
- Supported: Retargeting Ads
- Supported: Attribution Modeling
- Supported: Multi-Touch Attribution
- Supported: Multi-Campaign
- Supported: Third Party Integrations
- Supported: Behavioral Targeting
- Supported: Mobile Retargeting
- Supported: Recommendations
Genius Monkey Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Web-Based |
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Pros
- Cons
Genius Monkey has proven to be an effective tool for finding new audiences and driving awareness, making it a valuable asset for businesses looking to expand their customer base. Users have reported that this platform is successful in pushing new customers into their sales pipeline, helping them generate leads and ultimately grow their business. Additionally, clients have seen immediate increases in website traffic after implementing Genius Monkey, further solidifying its ability to drive brand exposure and attract potential customers.
One of the standout features of Genius Monkey is the exceptional level of service provided by their team. Customers consistently praise the team's responsiveness and solution-oriented approach, describing them as a trusted partner in their marketing efforts. With many users relying on Genius Monkey for several years, it is evident that the platform delivers consistent value by providing digital solutions tailored to their clients' specific needs.
While clients appreciate the results and overall experience with Genius Monkey, some have expressed a desire for faster conversions. Although the platform effectively drives awareness and attracts website traffic, users have mentioned a need for more efficient lead conversion processes to streamline the customer journey from initial engagement to purchase.
Overall, Genius Monkey has garnered positive feedback from users who consider it one of the best marketing partners they have worked with. The team's exceptional service, experience, and knowledge have made a lasting impression on clients who feel that they go above and beyond to make them feel special. This personal touch ensures that businesses are well supported in introducing prospective customers to their brand and achieving their marketing goals.
Cost-Effective CPC-Based Advertising: Users appreciate Genius Monkey's CPC-based display advertising model, which allows them to pay only for engagement. Several reviewers have stated that this pricing structure has been a major advantage for their campaigns, ensuring they reach the right audience at the right time without wasting budget on uninterested viewers.
Advanced Attribution Software: The attribution software provided by Genius Monkey is highly regarded by users. Many reviewers have praised its ability to track the performance of not only Genius Monkey but also analyze how each touchpoint from other marketing mediums contributes to conversions. This feature enables users to make data-driven decisions and optimize their overall marketing strategy effectively.
Wide Range of Ad Networks and Databases: The greater inventory of ad networks and databases offered by Genius Monkey is seen as a major advantage by many users. Numerous reviewers appreciate that they are not limited to a handful of options but can access a wider range of platforms. This extensive network allows users to reach their target audiences more effectively across various channels, including display, native, and social media.
Visually Unappealing Interface: Some users have found the interface of Genius Monkey to be lacking in visual appeal. They have mentioned that it could benefit from a more modern and intuitive design, making it easier and more enjoyable to navigate.
Lack of Clear Naming Conventions for Creative Results: Several reviewers have expressed their frustration with the software's lack of clear naming conventions for creative results. This has made it challenging for them to easily view and analyze the performance of different creatives, leading to potential confusion and inefficiency.
Complexity Requires Advanced Customer Attribution Knowledge: A number of users have pointed out that Genius Monkey's complexity may require business owners or purchasers to possess a higher level of customer attribution modeling knowledge in order to fully understand its value. This can pose a barrier for those who are not familiar with this advanced concept, potentially limiting its accessibility.