TrustRadius Insights
Easy Expense Tracking: The platform provides a good overview of different running campaigns and their associated costs, making it easy to …
Overview
What is Mabaya?
Mabaya, from the company of the same name in Tel Aviv, is a self-service, white-label Sponsored Product Ads platform for marketplaces and online retailers boasting more than 50,000 sellers and brand partners in more than 30 eCommerce sites around the…
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What is Mabaya?
Mabaya, from the company of the same name in Tel Aviv, is a self-service, white-label Sponsored Product Ads platform for marketplaces and online retailers boasting more than 50,000 sellers and brand partners in more than 30 eCommerce sites around the globe in 25 countries as users of its platform…
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Demos
Mabaya Mass demo final music
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Mabaya FIELD DEMO Pinaka FINAL MUSIC
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MABAYA Mass demo music
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Product Details
- About
- Tech Details
What is Mabaya?
Mabaya Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Pros
- Cons
Easy Expense Tracking: The platform provides a good overview of different running campaigns and their associated costs, making it easy to keep track of expenses. According to some reviewers, this feature has been very helpful in managing ad campaign budgets.
Flexible Ad Campaigns: Some users believe that the mix between automatic and manual ad campaigns works great as it allows for flexibility in promoting products. This feature enables brands to promote products with contextual behavioral targeting by analyzing each product's core metrics such as conversion rate, revenue, and profit margin.
Increased Visibility and Monetization: Reviewers have expressed that Mabaya helped increase site traffic resulting in an increase in consumers visiting their product pages due to strategic marketing provided by the platform. Additionally, users feel that Mabaya is the best way to divert site traffic and get maximum monetization through self-service ads for sellers or advertising agencies.
Costly Pricing Model: Some customers have expressed concern over the pricing model of Mabaya, stating that it can become expensive quickly if they are not vigilant in monitoring their ad spend limit. This could make the software less accessible to small businesses and those with limited budgets.
Confusing Ad Spend Limits: Several reviewers have noted that the ad spend limits feature of Mabaya can be confusing and counterintuitive. The system automatically refills limits, which defeats the purpose of having a limit at all. Users who are trying to carefully manage their costs may find this frustrating or difficult to understand.
Limited Accessibility for New Users: While some users feel that Mabaya is competitively priced compared to other options on the market, others have found it costly, especially for new users who may not yet be familiar with its features and capabilities. This could potentially limit accessibility for smaller businesses or those without large marketing budgets.