ORLIG CRM

ORLIG CRM by Malaysian company ANBIZ aims to balance the operational aspects by integrating fun elements to create an engaging work environment for employers, employees and customers. The ORLIG CRM system provides tools that act on dynamic customer information, allowing for customer segmentation, and delivery of customizable services at the right time. The platform also provides businesses with customer insights, creating opportunities to build profitable customer relationships.

Features areas include:

• Gamification - Gamification applies game mechanics into daily tasks and activities to drive employee and customer behaviours. ORLIG CRM provides the ability to use Gamification to overcome work challenges, driving motivated and engaged employees and customers, increased productivity, improved sales, and enhanced customer experience.
• Marketing - Reaching the right target audiences with the right marketing message will generate leads that can be converted to sales. With ORLIG CRM, users can segment and profile existing customers, thereby maximising the potential from each customer interaction.
• Sales - The CRM system helps to generate, consolidate and track the progress of leads, as well as obtain customer insights by tracking and measuring each of the above interactions. With full control over customer leads, users can customize products to suit their customers’ needs.
• Service - Good customer service, especially customer enquiries and post-sales services, means great customer relationships. ORLIG CRM can manage all customer interactions in a single platform, providing employees access to quick-action information, to improve efficiency in resolving customer issues before they even happen.
• Contact Centre - The CRM can also be used to handle inbound and outbound calls, with a fully visual display. This visual display can be integrated into any database, providing employees instant accessibility to relevant customer information and immediate resolution initiation with customers.