TrustRadius Insights
Spotler has proven to be a versatile and powerful tool for a variety of marketing tasks. Users have found it effective for lead …
Starting at $129 per month
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What is Spotler?
Spotler is a marketing and customer engagement platform that aims to empower marketers and customer service professionals. The vendor claims that Spotler serves businesses of various sizes, including small startups and large enterprises, in industries such as marketing, customer service, e-commerce,...
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Basic
$129
Cloud
per month
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Product Details
- About
- Tech Details
What is Spotler?
Spotler is a marketing and customer engagement platform that aims to empower marketers and customer service professionals. The vendor claims that Spotler serves businesses of various sizes, including small startups and large enterprises, in industries such as marketing, customer service, e-commerce, retail, and B2B organizations.
Key Features
Email Marketing: According to the vendor, Spotler offers an email marketing solution that allows users to create personalized B2C targeted e-commerce campaigns, design simple newsletters, and utilize user-friendly software for effective email marketing.
B2B Lead Generation: The vendor states that Spotler enables businesses to enhance their B2B go-to-market strategy by leveraging audience intelligence. Users can gain insights into audience behavior and interests to optimize their paid ad investment for better lead generation.
Customer Data Platform: Spotler provides a customer data platform that offers a 360-degree view of customers. Users can connect relevant data from marketing, customer service, and sales platforms to gain actionable audience insights. The platform's cross-channel approach allows for targeted campaigns.
Customer Care: Spotler offers messaging, chatbots, and social media orchestration for customer care. The vendor claims that users can monitor and engage with customers in real-time, ensuring seamless customer service across multiple channels.
Media Monitoring: Spotler helps businesses monitor their brand reputation by providing actionable market insights. According to the vendor, users can track media mentions and understand the impact of their marketing and PR efforts.
Social Media Publishing: Spotler enables users to create and publish relevant content on social media platforms. The vendor claims that the toolset allows for effective audience engagement and provides social media performance tracking.
Transactional Email: According to the vendor, Spotler ensures reliable delivery of transactional emails. Users can seamlessly integrate the platform with SMTP or API and benefit from privacy guarantees provided by the European platform.
Spotler Features
- Supported: AB Testing
- Supported: Customer Surveys
- Supported: Dynamic Content
- Supported: Landing Pages/Web Forms
Spotler Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Web-Based |
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Recommendations
Spotler has proven to be a versatile and powerful tool for a variety of marketing tasks. Users have found it effective for lead generation, campaign management, and database management. Its user-friendly tools have greatly enhanced business performance for multiple clients, allowing them to easily set up and track marketing campaigns. The marketing automation feature has been particularly useful, enabling users to automate their marketing processes and streamline customer engagement. Through Gator Leads and Gator Mail, users can track and nurture leads, leading to more targeted approaches with prospects and existing customers.
With Spotler's reporting capabilities, users can access real-time feedback on lead activities, empowering the sales team to stay alert and responsive. The visibility of the customer journey through Spotler's send forensics feature has led to increased clicks and engagement with emails, helping users optimize their content for better results. Moreover, the integration of Spotler with CRM systems has made it easier for users to send customer communications, track reception, and select target demographics based on a richer dataset.
Users have also appreciated the support provided by Spotler's responsive customer support team. Their extensive support resources and FAQ have been helpful in resolving any issues that arise. Additionally, the integration of Spotler with other platforms, such as Sugar for data capture and social account management, has brought added value to users.
The ability of Spotler to provide in-depth reporting and comparison of email campaigns has helped users improve their content strategy and increase engagement. It has simplified marketing automation for those with limited previous experience in this area, allowing them to strive for better prospect and customer engagement.
Overall, Spotler has proven to be a reliable and time-saving solution for email marketing, empowering businesses to achieve their marketing goals more efficiently. From lead generation to campaign management, Spotler offers a range of features that assist businesses in optimizing their marketing efforts and nurturing customer relationships.
Users have made several recommendations based on their experiences with different email marketing platforms.
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Spotler: Users have found Spotler to be a highly functional platform compared to competitors like Hubspot, Mailchimp, and LeadForensics. They recommend reaching out to Spotler's support team for assistance with creating custom templates. Users also suggest taking advantage of the training resources and support section available on Spotler's website.
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Gator Mail: Out of the 15 other email marketing platforms evaluated, users consider Gator Mail to be the best option. They recommend attending training sessions and utilizing the blogs and support section provided by Gator Mail for optimal results.
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Communigator: Users recommend using Communigator for developing effective campaigns and monitoring their success. However, they suggest negotiating a shorter contract due to potential performance issues. It is also advised to take advantage of Communigator's free trial period to evaluate its results. Salesforce users and businesses without extensive technical or marketing teams find Communigator particularly suitable.
Overall, users advise considering factors such as desired functionality, level of integration, marketing team capabilities, business goals alignment, and any geographical marketing restrictions when selecting an email marketing platform.