TikaCapital

TikaCapital is a sales enablement platform designed specifically for CRM sales teams in the medical capital equipment industry. According to the vendor, it provides actionable insights to help sales teams focus on their most promising opportunities and execute effective sales strategies. This solution caters to medical device sales professionals, sales managers, and CRM sales teams in the medical capital equipment industry, regardless of company size.

Key Features

Sales Forecasting: TikaCapital offers configurable forecasting tools to address the unique challenges of the medical capital equipment industry. Sales representatives can input device type, stage, and estimated annual revenue to generate accurate forecasts, as claimed by the vendor.

Territory Management: TikaCapital provides interactive tools and comprehensive information to assist sales representatives in strategizing and prioritizing their territories. The solution enables capital device sales representatives to receive alerts for sales opportunities and gain insights into territory performance by combining diagnosis, promotional response, and other key data.

Pipeline Management: Users can track their sales pipeline in real-time, gaining visibility into accounts, device stages, strategy alignment, and next best suggestions. The solution provides daily updates on capital sales opportunities and pipeline status, empowering representatives to customize their sales strategies and create effective plans.

Sales Management View: Regional sales managers can oversee teams, promote collaboration, and drive accountability using advanced analytics and an interactive tool. The tool provides visibility into representative activities, such as call plan attainment, reach, average calls, and tracks product volume and market share.

Customer Targeting: TikaCapital allows efficient targeting of suitable customers and accounts, enabling representatives to compare accounts in the field. The application provides customized market insights based on specific physician targets, hospitals, and purchasing information.

Sales Leadership / Coaching: According to the vendor, TikaCapital offers customized feedback to help sales leadership, marketing teams, and sales trainers assess the effectiveness of sales resources. The application facilitates ad hoc communication between managers and representatives for coaching purposes.

CRM Plus: TikaCapital is a visually appealing, mobile-optimized, and user-friendly CRM software specifically designed for medical capital equipment sales. The platform aims to streamline operations by eliminating the need for multiple office applications and spreadsheets, providing timely and accurate business intelligence.