Adobe Campaign Classic Review
May 16, 2019
Adobe Campaign Classic Review
Score 10 out of 10
Vetted Review
Verified User
Software Version
Adobe Campaign v6/v7 – Hosted by Adobe
Modules Used
- Offers/Interaction Management
Overall Satisfaction with Adobe Campaign
We use Adobe Campaign Classic v7 for offers and emails and deliveries in marketing. We use Postgres for backend database. We design workflows to import data into a Postgres database in the cloud. We use Audience Manager and Adobe Analytics and personalized offers via email and push notifications. This allows for a 360 degree view of your customer.
- Delivers a high degree of customer engagement and great experiences.
- Provides a platform for designing cross-channel customer experiences
- Adobe Campaign has powerful, user-friendly segmentation
- Data import performance
- The workflow management of backups
- Allow more databases to access from Adobe Campaign