Adobe Marketo Engage: Only tool you need for Marketing Automation
February 03, 2025
Adobe Marketo Engage: Only tool you need for Marketing Automation
Score 9 out of 10
Vetted Review
Verified User
Modules Used
- Marketo Lead Management
- Marketo Analytics
- Marketo Web Personalization
- Marketo Sales Insight
Overall Satisfaction with Adobe Marketo Engage
Our organization uses Adobe Marketo Engage to switch from running marketing campaigns manually to running them on automation. We can easily create sales campaigns and we can also develop sales workflows. We also create landing pages and emails that uses our company branding. Our marketing team is already loving the product.
Pros
- Analytics and Dashboards
- Marketing Automation
- Design Studio for landing pages
- Highly customizable
Cons
- User interface sometimes feel complex
- It is costly as compared to other tools
- Sometimes platform feels unresponsive while loading large data
- Reduced overall time for some tasks by almost 20%-30%
- Improved performance around 30% of team
- Helped us to achieve more goals as a small team
- Upsell
- Cross-Sell
- Lead Management
- Prospecting / New Business
As an outcome,
- We can target dedicated users for our campaigns.
- We are working on this to get new customers on our platform
- They are providing good customer support so our goal is to stay active most of the time is easily achieved.
- We can target dedicated users for our campaigns.
- We are working on this to get new customers on our platform
- They are providing good customer support so our goal is to stay active most of the time is easily achieved.
Less than 10,000
Do you think Adobe Marketo Engage delivers good value for the price?
Yes
Are you happy with Adobe Marketo Engage's feature set?
Yes
Did Adobe Marketo Engage live up to sales and marketing promises?
Yes
Did implementation of Adobe Marketo Engage go as expected?
I wasn't involved with the implementation phase
Would you buy Adobe Marketo Engage again?
Yes
Comments
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