Item: Influitive
Rating: 8
Author: Kaitlyn Bonneville

Overall Satisfaction

Use Cases and Deployment Scope

Influitive’s program has been very useful for our company. Using it, we’re able to engage our customers in an unprecedented way, providing them an additional, high-value service. It allows us to get their direct feedback on our products, which we use to modify our offerings as appropriate. We’re also able to better garner what they’d like to see from our company down the pike, while understanding the challenges their up against at their own companies and struggles that have lead them to choosing our product. It’s highly beneficial, fun for our customers, and they love the rewards. The team at Influitive is great to work with – always offering additional insights and strategic guidance on how we can make the most from our program. They’re quick to respond, thoughtful in their approach, and willing to pull in additional people to help enhance our experience.

Pros and Cons

Pros

Influitive allows us to engage clients in a fun, meaningful and rewarding ways.
Our Influitive hub gives us access to customer feedback on a variety of programs.
Challenges within our hub provide us with a better understanding of what our clients need and how we can better help them achieve their goals.

Cons

Influitive is newer and the product is constantly developing, meaning we don’t always have the features we’re looking for. However, the team is open to feedback and most concerns have been addressed
The social capabilities within the platform aren’t as built out as we’d like, though the team is aware of this and has been making changes.
The program can be difficult to learn and understand initially, especially when a new administrator jumps in.

Return on Investment

It's enhanced relationships
It's helped achieve better leverage client experiences
It allows us to obtain direct feedback on products

Likelihood to Renew

We're just getting started with our program and, while this is a suggestion for renewal and by no means a confirmation of it, I do believe we've seen great results and have much more we can do with the program.

Likelihood to Recommend

As a marketer, I've found Influitive particularly useful within my department to help achieve my own goals. It's also helpful for our client-facing and sales teams to help further develop their relationships. I recommend the product for anyone that values their clients' opinions and is looking to better leverage those opinions in meaningful ways. Advocates are extremely important for any business.

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Influitive Review