Out with the Old In with Algolia

Algolia works really well for ecommerce brands, especially ones with large product catalogs or fast-changing inventory. It makes it easy for customers to find what they’re looking for, and gives merch teams a lot of control over what shows up first. It’s also a great fit for marketplaces that need fast filtering, sorting, and instant search across a ton of listings. Startups and mid-size teams benefit a lot too, since Algolia is easy to set up, scales well, and saves time compared to building a custom search solution.
On the flip side, it might not be the best fit for really small websites with low traffic or limited products. In those cases, Algolia can be overkill and a bit pricey. It’s also not ideal for companies that need super complex, backend-heavy logic baked into their search. While you can customize it, it might take more effort than it’s worth. Lastly, if your team depends heavily on deep analytics and search insights, you might find Algolia’s reporting tools a little too basic.