Headless eCommerce Platforms

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Algolia

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Algolia

Algolia in San Francisco, California offers enterprise search as a service.

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Adobe Commerce (Magento Commerce)

Adobe Commerce (Magento Commerce) provides companies with a platform to manage, personalize, and optimize the commerce experience across every touch point and across the customer journey. ACC is built on Magento Commerce Pro and is integrated with Adobe Experience Manager. It was…

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Optimizely Customized Commerce

Optimizely Customized Commerce is a headless PaaS commerce solution built to scale commerce results for enterprise brands.

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Webgility

Webgility is a multichannel eCommerce software which provides automated accounting and inventory management. It is optimized for QuickBooks Desktop and NetSuite users who sell on multiple channels.

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Optimizely Configured Commerce

Optimizely Configured Commerce is a headless SaaS Commerce platform built to deliver outcomes for B2B vendors.

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Experro

Experro is a headless and composable Digital Experience Platform (DXP) built to deliver shopping experiences that are fast, personal, and memorable. It is a unified commerce platform enabling businesses to go headless while supporting scalability and flexibility for e-commerce businesses…

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Inveon inCommerce

Inveon is a technology company that provides enterprise e-commerce software platform and digital growth management solutions. Through helping to create a unified and scalable digital commerce presence with sustainable growth, Inveon aims to drive enterprise companies towards the…

8
Kibo eCommerce

Kibo Software offers Kibo eCommerce (formerly Mozu), designed to support retailers with online offer creation and deployment, content publishing and landing pages, and many tools and widgets out of the box with a retail-oriented ecommerce solution. Mozu was acquired by Kibo Software…

9
BetterCommerce

BetterCommerce is a headless commerce software platform for mid-market retailers who have outgrown their technology investments and would rather solve their pain points adopting a modular based approach as opposed to re-platforming, from the company of the same name headquartered…

10
Front-commerce

Front-commerce headquartered in Toulouse aims to create a seamless, convenient and profitable digital commerce experiences for merchants and retailers. Front-Commerce boasts a fast front-end based on the PWA standards, an efficient frontend for headless commerce.

11
Emporix

Emporix is a composable, enterprise-grade digital commerce platform that manages advanced commerce in B2B and B2C.

12
Nexway

Founded in 2002, Nexway is an e-commerce platform with a suite of personalized microservices. With 20 years of experience running merchant services & e-commerce solutions, Nexway handles the complexity of online sales and covers the full scope of e-commerce aspects. From invoicing…

13
Virto Commerce

VirtoCommerce, from the L.A. based company of the same name, is B2B-first .NET framework for building eCommerce solutions. It is a platform that allows for customization and integration and utilizes standards and best practices so developer doesn't have to learn new things. VirtoCommerce…

14
Mason
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Mason is a nocode automation engine for commerce, presenting content micro-apps designed to improve conversions in commerce storefronts. Mason is presented as like Zapier, but made for commerce. By connecting data, designs + channels, the user can run product launches, sales & discounts,…

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Naveo Commerce

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OrderCloud
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Markeplay
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Rierino
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Frontastic
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Ultra Commerce

Learn More About Headless eCommerce Platforms

What are Headless eCommerce Platforms?

Headless eCommerce platforms facilitate the delivery of eCommerce functionality across the spectrum of digital consumer devices. Separating the front and backends of eCommerce platforms allows businesses to effectively manage both what the customer sees and the data, inventory, and transaction processing that eCommerce requires.

The headless eCommerce engine uses APIs and microservices to deliver content and product data to online platforms on a variety of smart devices and front ends; websites, mobile apps, eCommerce sales platforms, AR/VR applications, social networks, wearables, and IoT devices.

This can be accomplished by employing Content Management Systems (CMS), Digital Experience Platforms (DXP), Progressive Web Apps (PWA), or custom front-end solutions. It enables businesses to provide a seamless, compelling eCommerce experience and connect with customers in multiple ways without impacting the backend of the system.

Many types of businesses benefit from this headless approach. It enables businesses with markets in different countries to readily present culture and language appropriate content and accommodate multiple currencies. Marketers for luxury and experience-based brands can concentrate on creating compelling visual content that will work on a variety of platforms and devices without concerning themselves with customized backend integrations.

Headless eCommerce Platforms Features

Most headless eCommerce platforms will provide users with the following features:

  • Separation of the presentation layer and backend processing
  • APIs to connect content and product data to the user’s front end
  • Microservices that support eCommerce functionality
  • Product Management
  • Inventory Management
  • Shopping Cart
  • Payment Processing
  • Order Management
  • Shipping Management
  • Customer Relationship Management (CRM)
  • Security and Encryption
  • Analytics and Reporting
  • Integrations with CMS, DXP, and PWA systems

Headless eCommerce Platforms Comparison

When purchasing headless eCommerce platforms consider the following.

  • Traditional vs. headless platform: A benefit of traditional eCommerce platforms is that the presentation layer is bundled with the eCommerce functionality. This makes them easier to set up and deploy. This approach is viable if there is a limited need to customize the front end and there is not a requirement to accommodate and scale to a variety of applications and devices. Headless eCommerce platforms provide the architecture to not only support and customize the presentation layer for multiple devices and varying front-end requirements but also offer the flexibility to support new ones in the future.
  • Type of platform: Do you only require the backend of a headless eCommerce system and plan to build your front end and APIs (this option offers the most flexibility) or are you seeking a headless solution that comes with prebuilt APIs and templates that support general customization of the front end?
  • Resource requirements: Depending upon the complexity of your presentation layer, skilled resources may be required to develop the APIs.

Pricing Information

Basic products start at less than $100 a month. Products that can support large businesses begin at around $2,000 a month. Most products require obtaining a vendor quote to support enterprise-level installations. Free trials are available.

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Frequently Asked Questions

What do headless eCommerce platforms do?

Headless eCommerce platforms decouple the frontend presentation layer of the eCommerce site from the backend of the eCommerce system. This allows online businesses to readily connect with consumers over multiple channels and provides the flexibility to customize content across a wide range of applications and devices without impacting the eCommerce back-end functionality.

What are the benefits of using headless eCommerce platforms?

The benefits of using a headless eCommerce platform include:

  • Marketing agility - ability to publish content and connect across a variety of channels
  • Enhanced customer experience across device types and digital channels
  • Flexibility - site modifications are made to the front end without impacting the backend
  • Faster time to market for front end changes
  • Accelerates conversion optimization by facilitating A/B testing of customer experiences
  • Better security - separating the back end raises the barrier for malicious actors

What are the best headless eCommerce platforms?

The top-rated headless eCommerce platforms include:

How much do headless eCommerce platforms cost?

Basic products start at less than $100 a month. Enterprise-level platforms are more expensive and can cost upwards of $2,000 a month. Interested buyers should contact vendors directly for a pricing quote.