AppsFlyer: Best MMO for digital marketers
August 30, 2020

AppsFlyer: Best MMO for digital marketers

Kyle Ev | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Modules Used

  • Attribution
  • Audiences
  • API

Overall Satisfaction with AppsFlyer

We use AppsFlyer as our main attribution partner for all our cross-platform marketing efforts but it's used across the whole company. It's INCREDIBLY helpful to marketing and our department to sort through all the attribution data and confirm what we see on each individual dashboard, looking at CPI rate for our app downloads, and also looking at factors like ARPU and retention.

Its plug-n-play features for integrating with new marketing channels are seamless as well. I have no dev background but can figure it out easily.
  • Mobile download attributions
  • Retention insights
  • ARPU insights
  • Visualization of charts
  • Explanation of metrics
  • Very positive in sorting through data
  • Twitter Ads
  • Snapchat Ads
  • AppLovin
Super easy, see description above
It's simply the best and easiest to use.
I really enjoy using AppsFlyer. It's helpful, easy to use, and solves the main problems of attribution that are otherwise a nightmare to sort through. Once it's in the app SDK, it's like Google Tag Manager--simple to integrate with other marketing partners and acquisition channels no problem.