Bing Ads Review
September 11, 2015

Bing Ads Review

Anonymous | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User

Overall Satisfaction with Bing Ads

We run all of our accounts through Bing Ads. It performs totally different than Google so it is definitely necessary to have both engines.
  • It is easy to create and set up an account
  • It is easy to see clicks, impressions and cost
  • Offers a good amount of extensions
  • The dot pixel makes it difficult to track actual conversions for accounts with multiple accounts under the MCC
  • Not much action from the app extension feature
  • You have to pull a report for a lot of things that you would like to see
  • Increased leads
  • Increased click volume
  • Fairly low cost
We also use Google AdWords. The two platforms perform differently so it is definitely necessary to have both.
I think it would be good for any advertiser looking to gain good, cheap traffic.