Cision continues it's vision: One of the best databases around
July 15, 2014

Cision continues it's vision: One of the best databases around

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

1.0.146.836 W7

Overall Satisfaction with Cision PR Software

It's a program that is an integral tool for many PR professionals. In my profession everyone in the lower levels and mid management uses Cision. It is amazing with generating up-to-date lists of contacts ultimately making my job easier.
  • Generates Lists.
  • Provides current contact information of reporters, editors, media outlets, etc.
  • Easy to use and simple to learn.
  • Sometimes the contacts aren't current.
  • Saving lists can become troublesome.
  • Better search system with deeper concentrations.
  • It puts our clients on the front page of many outlets.
  • Maintains and develops new relationships with journalists.
  • Increased viewership.
If it isn't broke, don't fix it. I continue to use Cision because that's what I've been using for years. It suits my needs just fine.
Anything you may need for promoting your client's PR. Free press=free advertising.