Conductor is the best SEO platform in the market
November 17, 2017

Conductor is the best SEO platform in the market

Joe Root | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Conductor Searchlight

Conductor is used by the content team and our SEO/PPC specialist to manage several thousand keywords and pages. It helps notify us of potential issues on our website, helps us identify content gaps for keywords we would like to be ranked for, and track movements in our ranked keywords in an easily digestible manner.

Pros

  • Presenting suggestions on how to better our ranking for keywords in an easily executable and digestible fashion
  • Email subscription reports allow us to see on a high level how we are performing with our SEO strategy and notifys us of important movements in priority keywords
  • They provide fantastic training to our employees to educate us on how best to use the tool and best practices in managing SEO
  • Track competitors SEO changes and how it is influencing our keywords

Cons

  • I have no suggestions for improvements, it's a great platform
  • We have definitely spent much less time trying to extract reports from Conductor than we did with our previous tool. Setup a report once, add the subscribers, and sit back and get meaningful insights and important KPIs sent to your inbox.
  • We have been able to identify content gaps and areas of our website that needed improvements, which has increased our SEO effectiveness.
  • Again, the insight stream is a great feature. I often can pull insights from here to share with our VP on how our SEO is performing and cool notes like when we are placed in answer boxes.
The onboarding process is complete, well managed, and as fun as SEO training can be. We were on-boarded by our CSM and were walked through every important piece of the tool, in our own instance so we had reports we could rely on after training. One of my favorite things about Conductor is the several channels in which you can use to engage with Support. Our emails are always quickly answered, but if we need an answer on the spot you can always use the chat tool to talk with their highly trained reps.
We were using BrightEdge prior to Conductor and we switched for 3 main reasons:
1. The "campaigns" in BrightEdge used to guide you to make website changes always felt large and insurmountable, whereas Conductor is able to feed you suggestions in more bite-size pieces
2. Conductor has a great site audit tool built in and we can do more frequent audits
3. Conductor has several channels in which you can engage with their support team so we always feel like we have someone there to help guide us through the SEO maze
The only time where Conductor could be less suited is if your team is not able to properly use the platform and all of its capabilities. I would say my team under-utilizes the platform, but it still provides a lot of meaningful insight and helps identify very meaningful trends.

Conductor Feature Ratings

10.0
Keyword analysis
10
SERP ranking tracking
10
Competitive analysis
10
Site audit / diagnostics
10
Site recommendations
10
Local SEO
10
Mobile SEO
10
Global SEO
10
Multi-domain support
10
Integration with web analytics tools
10

Using Conductor Searchlight

I can't say enough good about the Insight Stream. It aggregates meaningful insights into one central location and takes it a step further by linking the insights into actionable reports. At least once a month we'll take some certain insight that is sent via email and share it with our VP to demonstrate how our SEO is performing.

Comments

  • Joe Taylor | TrustRadius Reviewer
    Joe - this review made my day. Thanks so much for sharing your experience. I definitely share your enthusiasm for the Insight Stream (it's my favorite feature). Technology is supposed to make life easier and that's exactly what this does. So happy to hear you're loving it and that it's making it easy to highlight your work with your VP. It is also great that you are experiencing the full power of our OnDemand team! They work hard to swiftly answer questions and provide useful insights. We will continue to work hard to maintain a high level of service for you and the team at CradlePoint, but if there is ever something we could be doing better, do not hesitate to reach out! Joe Taylor Director of Customer Success jtaylor@conductor.com

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