Great Product, Great Service, Great Learning Experience
February 05, 2018

Great Product, Great Service, Great Learning Experience

Joseph Woll | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Conductor Searchlight

Conductor is our main tool for keyword tracking and measuring visibility. The tool is great for identifying keyword gaps on our client sites, completing comprehensive research and working towards an effective editorial calendar or content plan that helps us drive performance and close the gaps we identified. Additionally, we are further aided by Conductor's competitive Intelliscope tool which shows us what ground we need to cover where competitors already have a firm grasp.
  • Measure Visibility
  • Site Audits
  • Competitive Analysis
  • The interface is a little clunky
  • Setting automatic reports to deliver to clients on a scheduled basis is valuable not only to the clients who like to be kept in the loop about their rankings on a biweekly basis but enables our team to focus on production and performance while Conductor gives us a hand with reporting.
The quantity and quality of Conductor's data are of the utmost necessity. Being aware of what SERP Google is showing for many keywords, whether it is a featured snippet, knowledge graph, image, etc. enables us to tactfully plan what content we optimize with those keywords. Additionally being able to track multiple subdomains really gives a good picture of your accounts SERP environment.
As I said earlier being acutely aware of your clients' keyword ecosystem is a necessity if you want to create valuable content for the reader and that will rank well. Conductor not only helps create this awareness but its on-page recommendations and content ideation features, Conductor facilitates our team's abilities to identify content gaps and fill them with valuable posts, articles, and landing pages.
We have monthly calls with our representative who effectively walks us through new features and system updates as well as consistently brings new problem-solving techniques we can utilize the various functions of the tool. Additionally, our Rep is always willing to get their hands dirty within the tool and help us better manage our sites in the tool.
Conductor is well suited for tracking keywords and keyword categories your site does not currently rank for. By keeping your eye on keywords you've identified as "rank worthy" even if your site is in position 100+, is incredibly valuable and allows you and your team to plan long-term for pushing those keywords closer to your desired position.

Conductor Feature Ratings

Keyword analysis
SERP ranking tracking
Competitive analysis
Site audit / diagnostics
Site recommendations
Local SEO
Mobile SEO
Global SEO
Multi-domain support
Integration with web analytics tools

Using Conductor Searchlight

InsightStream and Workspaces make it easy for us to pull quick learnings and pertinent reporting insights from the tool without getting too lost in the weeds of all the data made available by the Conductor tool.