Best SEO/SEM platform for keyword visibility
July 13, 2018
Best SEO/SEM platform for keyword visibility
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Conductor Searchlight
Conductor is used solely by our marketing department in order to do keyword-level research when we are looking to commercialize new products. We are able to see a high level, as well as a granular view of the monthly search volume of keywords, as well as the buyer journey, which has proved to be instrumental in deciding how we want to position new products and web pages.
- Competitor tracking - see where you are ranking compared to your business or SEO competitors
- Keyword Visibility - see week over week stats of how you are performing for tracked keywords
- Category comparison - create specific categories and track progress over weeks, months, etc
- An easier way to mass upload multiple keywords at once
- See full search performance, not just for keywords that are currently being tracked
- Ability to add more competitors to track/compare
- More organic traffic to the website
- Improved search rank
- Increased reporting efficiency
- Collaboration between product & marketing teams
The quality of data we receive from Conductor is accurate, concise, and easily digestible as long as you understand the verbiage that is used by Conductor specifically. We set up automated reports that go out weekly to the team based on multiple workspaces we have developed using the data from Conductor, which has proven to be reliable and useful.
We are able to much easier cross-collaborate between our product and marketing teams by utilizing the automated reports from Conductor in addition to the daily keyword tracking and competitive visibility. Our content strategy has been revised based on some findings from the Conductor reports and we have seen positive growth as a result.
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