Conductor Highlights
February 23, 2019

Conductor Highlights

Alden Joseph Ambrocio | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Conductor Searchlight

Conductor is used to monitor our website's content and keyword performance and allows us insight into trending terms in order to best adjust our content creation strategies. The website shows recommendations and other related terms that allows us to pick and choose how to utilize the results based on the competition of that topic. Conductor also features seamless integration with Google Search Console and Google Analytics. To complement this, the site has a built in workspace and reports function that ensures that your entire team has simultaneous access to the same perspectives on the industry.

Pros

  • The Managed Services team provide amazing communication and show that they are just as invested in your success. Their insights help tailor how to use the site and best develop your site.
  • The Conductor program is easy to use and the training program to help you get integrated is great and works around your schedule.
  • Competitor insights allow you to create a strategy that is best tailored to tackle industry issues.

Cons

  • There are discrepancies in MSV between different sites. Currently unclear if this is an aggregate score or gotten through a different method than Ahrefs and Moz. While this isn't a crippling issue, we supplement our decisions based on other sources.
  • It would be nice if we would specify the columns we download on the keyword bulk updater and add MSV and rank changes to the columns. Again, a very minor issue.
  • It's a bit too soon for me to adequately answer this question, as we have recently changed platforms and are currently working on our overall site authority.
Conductor allows you to track main keywords all the way to long tail keywords that would allow you to better help customers get to where they need to go. This is quite important to our industry as there are many common words with associated nouns that go in and out of public interest. Google Search Console and Google Analytics integration allows you to have all of the information you need in one place. Being able to stage all of our information in one place and prepare it for presentations is great to better inform my management team of industry changes. The ability to track current site errors and fixes is great when working with my team to continually improve the site.
As I've mentioned before, having a single localized site for all of our data is amazing for making sure that the entire team is up to speed on changes in the industry.
Onboarding was a breeze. The internal communication between Conductor has been great and allowed us to move seamlessly between training to general use phase. We've seen an improvement in conversion rate as we've made our site more customer oriented. The managed services team continues to be a great help in each of their various departments and have been helpful in answering all of our questions. If they don't have an answer the moment you ask, they'll get back to you with cited sources.
Conductor is great for checking overall keyword performance based on your selected search engine. This allows you to create a database of relevant keywords and phrases best suited to increase your website visibility. For example, if you were a potato salesman and wanted to optimize your site on newly trending Yukon Gold potatoes, you can simply search the MSV on related key terms in order to best provide the best consumer experience based on most commonly searched terms. This also shows you which terms are not currently relevant and track them for later updates.

Conductor Feature Ratings

9.8
Keyword analysis
9
SERP ranking tracking
10
Competitive analysis
10
Site audit / diagnostics
10
Site recommendations
10
Local SEO
10
Mobile SEO
10
Global SEO
10
Multi-domain support
10
Integration with web analytics tools
10

Using Conductor Searchlight

Great training program that shows you the ropes, followed by an amazing team that has great communication, makes Conductor very easy to use. Workspaces has been used by the Managed services team to keep us briefed on strategy changes and improvement through the past few months.

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