Overall Satisfaction with Conductor Searchlight
Conductor is leveraged across digital marketing, editorial, product, and technology teams. Sotheby's has leveraged a combination of Conductor's platform to effectively support a shift to a more proactive approach to consumer-oriented marketing and product development as well as assist in a complete web front end re-platform/re-launch effort.
- Excellent search/keyword data.
- Ease of use/accessible to non-technical team members.
- Would be great to be able to better integrate data into other martech/CDP ecosystems.
- Should be able to easily toggle between daily, monthly, annual, etc. keyword/topic tracking timeframes.
- Improved search ranking.
- Exposed areas of content marketing opportunity.