DataFox - A Fantastic Prospecting Solution For Sales Teams
Shane Finnegan | TrustRadius Reviewer
October 10, 2018

DataFox - A Fantastic Prospecting Solution For Sales Teams

Score 8 out of 10
Vetted Review
Verified User
Review Source

Modules Used

  • Oracle DataFox

Overall Satisfaction with Oracle Engagement Cloud (formerly Oracle Sales Cloud)

DataFox is being used by our sales team to generate account lists to be prospected. Both BDRs and account managers as well as the sales management team use Datafox. Before Datafox, we were putting together lists of companies to prospect by searching websites for logs of software companies within our customer segments. After we learned about DataFox, all of that changed. Datafox allows you to search for thousands and even tens of thousands of companies based on the industry keywords you desire. You can refine the list by adding more filters like company size, location, recent funding and growth signals, etc. DataFox has given us a wealth of accounts to prospect and generate leads through. I definitely recommend this solution!
  • DataFox allows you to filter your company searches with very specific criteria. This ensures that you generate companies that are relevant to your customer segment and that will have promise.
  • DataFox has awesome export functionality. Once you create a list of companies, you can export it to Excel/CSV and import the list to Salesforce.
  • DataFox has a very clean and easy and approachable User Interface that is easy to navigate and learn quickly.
  • Sometimes the companies that are generated in a search aren't relevant. For example, if I search for Healthcare Software, sometimes DataFox will generate companies that have to do with Healthcare but aren't software companies. Thankfully, with more precise filtering, you can cut down the inaccuracy significantly.
  • DataFox tells you the number of employees at a company, but I have found that this number is often inaccurate or at least not consistent with LinkedIn employee count.
  • As an account manager who does a lot of their own prospecting, DataFox has literally saved myself and my co-workers hours per week in prospecting. Manually finding companies and assembling lists can take a long time, but with DataFox what took hours before can now be accomplished in 15 minutes.
  • DataFox has allowed our team to reach more companies faster. Expanding our reach means more exposure, which means more demos and more closed deals.
Because I haven't only ever used DataFox, I can't compare it to one of their competitors. I can say however that this solution is a hundred times better than scouring websites for company lists and manually assembling Excel spreadsheets.
I would definitely recommend DataFox to any sales team that wants their prospecting to be improved. If a company has trouble finding companies that fit their customer segments, then DataFox can probably solve that issue. I took 2 points off and gave an 8/10 because of the inaccuracy that is sometimes encountered in the lists generated and in the employee count.