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Nonprofit review
January 27, 2014

Nonprofit review

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Salesforce Marketing Cloud Email Studio

We use ExactTarget for our newsletter. It is being used as our external newsletter tool.
  • Metrics are really good.
  • The test emails are nice to use as well.
  • Reusing templates is a great feature.
  • Social integration should be easier.
  • Sometimes the add-on features seem a bit much and it would be great if there were scaled down versions for nonprofits.
  • More interaction with our constituents
  • Effective way to send out calls-to-action
I have used Constant Contact. I think ExactTarget has great metrics. Constant Contact is easier to integrate social.
I think it's more suited for larger organizations than smaller ones.

Using Salesforce Marketing Cloud Email Studio

-Ease of use
-I like the templates I use and plan on keep using them
-Metrics are good