A handy tool for marketeers that are not looking for anything too complicated!
August 29, 2018

A handy tool for marketeers that are not looking for anything too complicated!

Rares Man | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with GetResponse

At AIESEC UK we have used GetRepsonse as a tool for aiding our lead nurturing campaigns and improve our conversion rates across the customer funnel through automated email marketing campaigns based on customer behaviors.

We have implemented GetResponse for our youth marketing campaigns for our three main products - Global Volunteer (a program for students to volunteer abroad), Global Talent and Global Entrepreneur (programmes for placing students in internships abroad). GetResponse was thus used by the marketing department together with the operational departments.


  • GetResponse is easy to use and has a friendly interface that makes the user experience pleasant
  • GetResponse provides customers/users with a lot of support and guidelines for best use
  • GetResonse is versatile and can be used to tackle a big number of business needs


  • Making it easier for the user to access tutorials and guides on the platform and not have to look for external sources.
  • Create a simpler way of displaying the automation feature.
  • Making it easier for the user to test the generated automation (i.e. a fast version of the flow where the time between content delivered is set by the user in means of minutes/ accelerated equivalent of the real time)
  • GetResponse is a cost-effective alternative when the desired results are fitted with what the platform can provide.
My team has switched to GetResponse from MailChimp as it:
- has more features that can be used
- the ability to create flows and automations is a valuable feature
- the user interface is simpler to use
GetResponse is ideal if you are working with a website integration and are looking for simple behavioural automation, however, if your website/ platform provides the user with many features that different that result in a generally very complicated possible customer journey on your website, then I recommend either looking at other servicer or fully exploring all the features of GetResponse.

In means of the user interface, it is generally friendly and simple to use, nevertheless, |I often had to refer to customer support as it is not as intuitive as it might first seem.

GetResponse Feature Ratings

WYSIWYG email editor
Dynamic content
Ability to test dynamic content
Landing pages
Not Rated
A/B testing
Mobile optimization
Email deliverability reporting
List management
Triggered drip sequences
Standard reports
Custom reports


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