A good balance of features and value
June 27, 2018

A good balance of features and value

Andrew Walker | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User

Overall Satisfaction with GetResponse

We use GetResponse to automate our email marketing. We create custom funnels for onboarding customers and nurture existing customers. These funnels are made of customized e-mails that will go out on various dates to achieve certain goals. We use the landing page function at the top of our funnels to drive people from advertisements.

Pros

  • It provides a visualization of your funnel in the form of a flow sheet
  • The drag and drop interface makes email design easy

Cons

  • At times the interface moving between sections can be clunky
  • I would like to know details on who unsubscribed
  • It helps us continue to keep interest in our brand.
MailChimp is more basic but is free. Infusionsoft is more expensive but more complex - I have seen it dubbed "confusionsoft", but I have not tried it to confirm as it is out of our price range. GetResponse seems to have been a happy medium for us as it provides the services we need for a good value.
It is suitable for small businesses to automate email marketing. It has a nice visual designer for funnels so it can help get a better idea of overall layout and flow of a funnel. It has some limitations for more complex scenarios, but they are typically served by more expensive products such as infusionsoft.

GetResponse Feature Ratings

WYSIWYG email editor
6
Dynamic content
6
Ability to test dynamic content
5
Landing pages
6
A/B testing
6
Mobile optimization
3
Email deliverability reporting
7
List management
5
Triggered drip sequences
7
Dashboards
5
Standard reports
5
Custom reports
5

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