Item: Google Pay
Rating: 8
Author: Verified User

Use Cases and Deployment Scope

The payment solution is being used by the engineering team, which is responsible for making 3rd-party integrations.
The team builds B2B and B2C shops and payment systems are required.

Pros and Cons

Seamless
Can be used for all kind of businesses
Fast
Contactless

Not all banks support it and needs to be used via a paypal workaround
You depend on the app where Google Pay is installed
It is restricted to Android phones

Most Important Features

Easy integration
Good customer support
Makes the checkout fast

Return on Investment

Reduced the number of basket cancellations during the payment step
In shops, the payment is faster: less queues

Key Insights

Do you think Google Pay delivers good value for the price?

Yes

Are you happy with Google Pay's feature set?

Yes

Did Google Pay live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Google Pay go as expected?

Yes

Would you buy Google Pay again?

Yes

Other Software Used

productboard, Atlassian Confluence, Balsamiq

It is ideal for any kind of B2C shop, where customers want to see as many different payment options as possible.
Especially shops targeting younger generations.
It also makes sense for in-app shops since it makes the purchase experience fast.
From my point of view, it is less adequate for a shop that needs to work in different countries with different banks, because it becomes a bit messy to maintain.

A very flexible and reliable payment method

Overall Satisfaction with Google Pay (formerly Google Wallet)