You shouldn't be without Google Search Console
Megan Lemons profile photo
January 25, 2019

You shouldn't be without Google Search Console

Score 10 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Google Search Console

We use Google Search Console to monitor every one of our websites. We use it in conjunction with Google Analytics as both a search optimization tool and to make sure everything is healthy web development-wise. It has proved especially helpful since the update. Tracking what keywords are actually being used by the people who visit our site and knowing the ins and outs of our link profile are the top use cases for Google Search Console.
  • Lists keywords that users find our site with.
  • Features how your site appears to site crawlers
  • Shows any issues in indexing
  • Not the most intuitive UI but greatly approved since the update.
  • Gets difficult to manage when domain changes take place or if you have multiple versions of one site
  • Needs more resources for SEOs. Training or something to help navigation easier.
  • Gives focus to what keywords we should be focusing on or how we should adjust our SEO to show up for the queries we would like to show up for.
  • You can't get better than free.
  • Once you understand how to navigate Google Search Console, it is quick and easy to get data.
I would say that the two work together. I think that anyone who has a website should have and be knowledgeable of Google Search Console and Google Analytics. HubSpot, SEMRush, and programs like SEO Spider have similar features but Google's free features are unbeatable. The paid versions have nice supplemental information, though, if it fits in your budget.
In looking for software that will aid in the basics of website SEO, Google Search Console is perfect. Knowing queries, links, device usage, and indexing information is essential to keeping a healthy website and improving the site's ranking.

Google Search Console Feature Ratings

Keyword analysis
10
Backlink management
10
SERP ranking tracking
10
Page grader
Not Rated
Competitive analysis
Not Rated
Site audit / diagnostics
10
Site recommendations
10
Task management
Not Rated
Local SEO
Not Rated
Social SEO
Not Rated
Mobile SEO
10
Global SEO
Not Rated
Multi-domain support
Not Rated
Integration with web analytics tools
10