Item: Google Surveys
Rating: 7
Author: Rob Reinert

Use Cases and Deployment Scope

Google Surveys have helped us to change strategies, learn about the market and recognize trends early enough to make changes in upcoming campaigns. The information has been very valuable for our organization, especially if the data comes from users working directly in our industry. We are always looking forward to getting more results and data to be able to make adjustments. Knowing how fast the industry can change it is important to keep an eye on these things not to fall behind.

Pros and Cons

Market Research.
Valued Information.
Right Targets.

More data.
More categories.
Different industry focus.

Return on Investment

Increase ROI.
Better Understanding of customers needs.

Alternatives Considered

I selected Google Surveys to create them because it was free and helped to improve our overall information and data. It was easy to build it into our systems and get the data. Other survey providers have offered a larger variety of options, which have helped even more - but the higher costs were not worth the extra money.

Key Insights

Do you think Google Surveys delivers good value for the price?

Yes

Are you happy with Google Surveys's feature set?

Yes

Did Google Surveys live up to sales and marketing promises?

Yes

Did implementation of Google Surveys go as expected?

Yes

Would you buy Google Surveys again?

Yes

Other Software Used

Hootsuite, Adobe Acrobat Reader DC, Facebook Business Manager (formerly Pages Manager)

Usability

Easy to use, gets all information you need, easy to implement into the company. So overall we are very satisfied with Google and Google Surveys and the ability to put them into our marketing and business profile to use.

Support Rating

Google has very good support and helped us to solve problems fast, easily, and correctly. Their support team was outstanding in some cases and made our life easier, not to stress out about the programs and tools we are using to finish our job. That alone has been worth using Google.

Likelihood to Recommend

It is very well suited if we need information about marketing, data, campaigns, and updates about current market trends. It helps to gather some important information to be able to adjust to new trends and make specific updates. Unfortunately, Google Surveys have not provided data in specific industries and have not helped for some of our sister company's campaigns, because of the lack of more details.

Google Survey Review

Overall Satisfaction with Google Surveys