Account Manager's perspective
October 09, 2015
Account Manager's perspective
Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with Google Tag Manager
it is being used by our media department. I familiarized myself with Google Tag Manager because I used it in a previous role, and because I wanted to stay up-to-date to be able to provide my client with useful and relevant information.
- Training methods are very helpful
- There are many resources and cases to use as examples
- The platform is very user intuitive
- Some of the resources are somewhat circular, and you may not be able to find a resource for your example
- There are many ways to do things, but sometimes it makes it harder to train
- In some instances, you learn how to do things, but maybe not why or the importance of the action.
- I did not have access to that sales data for the client, so I cannot confirm ROI metrics
- I did not have access to that sales data for the client, so I cannot confirm ROI metrics
- I did not have access to that sales data for the client, so I cannot confirm ROI metrics
I have not used any other products, but was very pleased with the GTM offerings.