Overall Satisfaction with Handshake
We use Handshake to connect with university faculty, staff, and students in order to set up events and provide information about our product. Often times we advertise on university Handshake pages so that students of that school will RSVP to the event and we can accurately gauge attendance.
- Connecting providers and opportunities directly with interested students.
- Gives legitimacy to a program or company when shared by their school.
- Provides visibility to companies who otherwise would not be able to reach students via other online platforms.
- User roles are difficult to transfer from one company to another. I have been unable to figure out how to transfer my account to the new company page.
- Gaining approval to join a network or company is often a slow process and can compromise the task at hand. For example, the admin of my company account had left the company and it took several weeks to absolve the issue.
- I would like to see Handshake more visible in the social media world. Until working with a higher education company, I didn't know Handshake existed, because my university didn't use it. I think it could be more widely marketed.
- ROI has been greatly improved when planning an event because knowing the number of students that plan to attend helps us to know whether or not the cost involved in creating the event is well spent.
- The negative impact that Handshake has had on ROI is that we are a bit unsure as to whether a specific campus will be very familiar with Handshake or not. In cases when the campus is not, it implies wasted effort to reach out to non-responsive entities.
- On the whole, it has been a great supplement to how we integrate ourselves into the world of higher-education, but, as with every platform, the fact that it is not standard practice to use it across the board means that it is still hit or miss.
It has been helpful for my job in instances when setting up an on-campus event requires publicity and the ability to collect an RSVP. One way that it has not been super successful is in instances where we use it to directly contact students. I don't know if this has just been in cases where students don't stay on top of their Handshake correspondences, but it has been one area where we have not had as much luck.