24/7 IBM YMMD
November 13, 2017
24/7 IBM YMMD
Score 10 out of 10
Vetted Review
Verified User
Software Version
Streaming Manager (Ustream Pro Broadcast)
Modules Used
- Ustream eCDN (IBM Cloud Video Enterprise Content Delivery Network)
Overall Satisfaction with IBM Cloud Video (including Ustream)
I use IBM Video Ustream to provide 24/7 live streams of CTV Channel 11 video broadcasts and KCSU audio broadcasts. CTV also relies on Ustream on demand video features and storage to deliver show content and other videos to online audiences.
- Ustream is easy to deploy and manage in 24/7 video streaming scenarios. The analytics module has been helpful to provide feedback to sales and marketing teams about the success of event campaigns. The live content works everywhere with no interruptions and we have received a lot of positive feedback from viewers about there hight quality of the video playback.
- Offline playlists are a powerful and unique feature of the Ustream platform. When our headend is down, we love the fact that Ustream continues playback of programmed content to keep viewers engaged until while we work on returning service. This workflow also works well to support one-time live events such as pre-game shows.
- Channel management is easy and offers a lot of powerful options. After the success of the 24/7 CTV live video broadcast, the station manager for KCSU wanted to set up a live video broadcast DJ channel. I was able to set up a new channel and configure a camera encoder in the booth in less than a day.
- Live chat and social stream interactions are also a helpful feature. I have worked with our academic program managers to provide live feedback from online students during lesson events. Providing support for both broadcast and classroom needs speaks to the flexibility of the platform.
- Ustream is simple to manage, but I would like to see improved user data management. It would be great to allow users to sign up for premium features (such as chat or other services) so we can get a better idea of who's watching. It would also be handy to manage analytics as "event data sets." For example, a live event would include a data set. Then when the event is used for on demand purposes, a separate data set would be created. This way, I can isolate data sets without concerns over deleting anything or including erroneous outliers.
- Another feature I'd like to see is an option for adding "content resources" that can be included with the video player embed. This would help in situations where I want to deliver an audio version of the content, expand a description of the content (in the form of a simple paragraph or mini-blog entry), or just add additional files that users can download and print to use along with the video.
- I would also like see poll and quizzing options. This would probably work best with a registration system to keep track of specific interaction. Interacting with the audience is key to building better viewing habits and understanding who's watching and why.