SPSS is the Hotmail of Statistics Packages
Overall Satisfaction with IBM SPSS
Researchers on the Market Intelligence team use SPSS regularly to analyze survey data. Typically, we are correlating or cross-tabulating audiences and insights to make recommendations to the business. Some researchers do more advanced statistics such as clustering analyses for segmentation, regressions, and factor analysis. The most frequently used functions are cross-tabs and descriptive tools.
Pros
- Has a GUI, as opposed to other analysis tools like R or Python
- Accepts and organizes data relatively well
- Makes statistics accessible to non-statisticians
Cons
- Lots of finicky work to do simple tasks
- Usability is atrocious [in my opinion]. No ability to customize.
- Would love to see product enhanced with interpretation features or citation tools (e.g., report results APA style)
- Bulk editing variables would be an improvement
- UI looks like its straight out of AOL days
SPSS lets us do analyses quickly without having to do any programming. Everyone uses it differently, but it is an important component for us making sense of our data and returning insights to the company.
I would not say that IBM SPSS has had a direct business impact.
I have used R when I didn't have access to SPSS. It takes me longer because I'm terrible at syntax but it is powerful and it can be enjoyable to only have to wrestle with syntax and not a difficult UI.
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