Great for growth
September 11, 2024

Great for growth

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Modules Used

  • IBM SPSS Statistics

Overall Satisfaction with IBM SPSS Statistics

We've predominantly used IBM SPSS Statistics to analyze numbers and characteristics from product activations and demonstrations. These numbers assist brands and their products on what they may need to improve upon in product or in perhaps their marketing structure. Having SPSS as a tool is definitely a helpful source to have.

Pros

  • Pull down menus
  • Analytical organization
  • Data views

Cons

  • Price point
  • Functionality as you improve skills
  • Analyzing big data sets
  • Increases profitability
  • Assists on where to concentrate
  • Saves money in long run
IBM SPSS Statistics provides reliable and fast answers to assist brands and products in their very important growth, thus assisting in saving precious time in both the office and in the building of a product/brand. This also, in turn, saves money by offering operational efficiency in all facets from marketing to production.
IBM SPSS Statistics has allowed brands and products to grow positively in an educated and well efficient way by improving decision making based on solid numbers and facts- which thus identifies new trends in needed target markets and assists in making sure businesses stay relevant in an ever changing landscape of consumer marketing.

Do you think IBM SPSS Statistics delivers good value for the price?

Yes

Are you happy with IBM SPSS Statistics's feature set?

Yes

Did IBM SPSS Statistics live up to sales and marketing promises?

Yes

Did implementation of IBM SPSS Statistics go as expected?

I wasn't involved with the implementation phase

Would you buy IBM SPSS Statistics again?

Yes

Product was analyzed to be too much of "X" among their target market. IBM SPSS Statistics was able to pinpoint this feedback from customers and thus the product was able to improve. It is noticed sometimes with IBM SPSS Statistics that it ends up giving simple answers about products or issues with what in actuality is a much larger complex issue.

Comments

More Reviews of IBM SPSS Statistics