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iContact provides a fantastic ROI
November 21, 2013

iContact provides a fantastic ROI

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction

  • HTML rich emails.
  • Sorting duplicates.
  • Creating groups.
  • The HTML panel where one could cut and paste their code needs to be in a particular format that iContact platform can read. This panel should take any kind of HTML. It took a lot of editing with both the front-end and back-end before completing a project.
  • More templates.
  • Eliminate iContact branding in the footers.
  • I think the CRM software is very user friendly and I high recommend it for all businesses looking to provide their customer list with rich media products via email.
  • I have specifically enjoyed being able to get an actual real person over the phone on customer service when I would get stumped on something.
I think it's an awesome product and haven't found another one quite like it. I tried MailChimp once and it was a nightmare. We use Salesforce to organize our leads and we can easily upload them into groups of the iContact platform.
Know a little bit about HTML

Product Usage

4 - Marketing and product management
2 - marketing and product management
  • customer relationship management
  • Using HTML to create rich media collaterals.
  • emails only

Evaluation and Selection

Yes - mailchimp
  • Adobe Connect,Basecamp
the user friendly interface
  • Price
  • Product Features
  • Product Usability
  • Product Reputation
  • Prior Experience with the Product
  • Vendor Reputation
  • Existing Relationship with the Vendor
  • Third-party Reviews
wouldn't change it

Implementation

i wouldn't be using it if i wasn't satisfied. time is money
  • Implemented in-house
Change management was minimal
  • nothing - it was my decision

Support

great customer service.
ProsCons
Quick Resolution
Good followup
Knowledgeable team
Problems get solved
Kept well informed
No escalation required
Immediate help available
Support understands my problem
Support cares about my success
Quick Initial Response
None
haven't used it.

Usability

would like to learn about the mobile if there is one.
ProsCons
Like to use
Relatively simple
Technical support not required
Well integrated
Consistent
Quick to learn
Convenient
Feel confident using
Familiar
None
  • everything
  • the HTML panel should take any and all code pasted inside.