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Invoca Call Tracking
October 13, 2017

Invoca Call Tracking

Toby Mei | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Invoca

We use Invoca for both offline and online call tracking to connect the phone calls with the marketing campaigns, including DM, SEO, paid search, Facebook, youtube and etc. It allows us to see which campaigns are generating phone calls (and which keywords if that's a PPC campaign).
  • Tracks phone calls to keyword level in source and medium
  • Gives a detailed report for analysis
  • Setup is a little bit technical
  • Would like to see a way to connect with conversions
  • Able to attribute offline revenue with online campaigns
It's great if you want to know which campaigns lead the calls to come in.