Overall Satisfaction with Kameleoon
We started by using Kameleoon in our e-merchandising team but we quickly expanded its use to the whole e-business team. We use kameleoon in order to animate our website with specific animations or promotions and without taking time from our DSI team. We also run A/B tests to increase business performances.
- A/B tests with segmentation
- Advanced personalizations based on clients' interests
- We needed help from our IT team on some of the most advanced personalizations
- Kameleoon allowed us to adopt a ROIst and experimental approach for our marketing and design. We improved conversions across the board.