The best platform for large-scale e-commerce but maybe not the best for hobbyist or startups.
April 30, 2018

The best platform for large-scale e-commerce but maybe not the best for hobbyist or startups.

Max J. Jennings | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Magento Community Edition

We are a digital marketing company specializing in web design and SEO. Our company has been building Magento websites for years for our clients. For both large and small scale clients, Magento has been implemented to serve as an e-commerce platform has overall has been very successful. Since we primarily deal with small to medium-sized businesses who have no in-office IT department, we often find ourselves supporting the websites as well.

Magento has allowed us to build sophisticated and feature-rich stores for clients who are looking to sell their product online. It is easy to set up, easy to maintain and reasonably easy to navigate.
  • Magento makes it easy to build out sophisticated pricing options as our clients usually have a complicated pricing structure.
  • For the most part, setting up Magento is easy and straightforward. It's a lot easier than the old days of custom coding.
  • The newly designed UI is so much easier to use. With the old design, we found it difficult to navigate and so did our clients. The newly designed UI is a huge improvement.
  • I am not a big fan of the extensions directory and all of the paid upgrades. There are some basic features that I feel should be included but you have to pay for. By comparison, WooCommerce is better in that regard.
  • When it comes to e-commerce implementation, Magento is the more expensive. The cost for the developers is higher along with the cost of themes and the required extensions to make the platform do all the things that you need it to.
  • While it does not have any direct bearing on the platform itself we have found the theme installation is always a headache. In all the years that we've been dealing with Magento, we have never done a theme install in under three hours.
  • Magento does offer an extreme amount of customization far beyond any of its competitors. If there are special task or systems that need to be implemented for the client the Magento is definitely the way to go. Creating subscriptions or recurring orders is much simpler than WooCommerce. We have also found that shipping and payment integrations are also much more flexible and customizable using Magento.
Magento is definitely built for developers by developers and in my opinion is best suited for large-scale e-commerce stores. When you need to create a large store or require advance customization Magento is really the only way to go. We have tried using platforms like WooCommerce for large-scale websites and there always seems to be issues after a certain point. For example, we had a client years ago who came to us when they were just a small e-commerce store. Over time they built their business into a 5000 order a month company. It seemed after a certain point commerce could no longer handle the traffic and when we needed subscription-based models there was no suitable plug-in to accomplish this need in the WordPress repository. We have also dealt with ZenCart, OpenCart, and Shopify but we really only recommend these platforms to hobbyists.
My organization has been using Magento for many years now, and it is by far one of the best e-commerce platforms that we have used. That's not to say that it doesn't have its drawbacks, but it is the best use for any large-scale or enterprise e-commerce solutions. For the most part, I would say that we recommend Magento to our clients when they are looking to build a website that anticipates more than 3000 orders a month. Anything less than that we are going to recommend a platform like WooCommerce or Shopify.

Right off the bat one of the immediate drawbacks is that the extension library seems limited when compared to other platforms like WooCommerce. On top of that most, the extensions that you do one include some form of charge. Whereas other platforms seem to offer free solutions Magento always seems to come with some level of payment.

Magento Open Source Feature Ratings

Product catalog & listings
8
Product management
5
Bulk product upload
5
Branding
7
Mobile storefront
7
Product variations
4
Website integration
10
Visual customization
4
CMS
7
Abandoned cart recovery
10
Checkout user experience
10
eCommerce security
10
Promotions & discounts
9
Personalized recommendations
9
SEO
8
Multi-site management
10
Order processing
10
Inventory management
10
Shipping
10
Custom functionality
10